Study On The Development Of Apple Industry In Luoning County

Apple is one of the most common fruits and is hailed as the crown of the world’s four largest fruits.It is grown in many countries and regions around the world.China is the world’s largest producer of apples,and Henan Province is one of China’s major apple production bases.After many years of development in Luoning County,the apple industry has become an important pillar industry in the local rural economy.The apple industry in Luoning County as a leading industry has made great achievements.In recent years,in the process of rapid development of the apple industry,especially in the context of supply-side structural reforms,the apple industry in Luoning County has gradually exposed many problems,such as the conflict between the small-scale farmer contract production model and the socialized large-scale consumer market.As well as the issues arising during the pre-production,mid-production,and post-production stages of apple planting have yet to be resolved.As the leading industry in Luoning County,the apple industry is the only way to increase farmers’ income,promote economic development and win the fight against poverty.Therefore,it is necessary to formulate a corresponding sustainable development strategy that is the future development of the apple industry in Luoning County.This study takes Luoning County apple industry as the research object,applying the theory of agricultural industrialization,comparative advantage theory,and characteristic agriculture,using literature research methods,comparative analysis methods,and case analysis methods to analyze the status quo of the local apple industry and the leading enterprises in the apple industry.Liwanmu Modern Apple Industry Demonstration Park conducts research and analysis.It is found that the current apple industry in Luoning County still has a low degree of organizational organization in the development of the apple industry,lack of brand influence,short apple industry chain,weak processing capability,low level of advanced production technology,low level of standardization,and low standardization level.Inadequate industrial development,single sales channels,insufficient government guidance,insufficient social capital investment,inadequate utilization of resources in the ditch domain,and lack of effective transformation of resource advantages into six issues.In order to promote the industrialization and sustainable development of apples in Luoning County,it is proposed to strengthen brand building,enhance risk prevention and control capabilities,extend the entire industry chain,increase industrialization,accelerate the promotion of advanced plant management techniques,and realize the development model of science and technology-led industries to accelerate development.Apple’s e-commerce industry,expanding Apple’s sales channels,intensifying policy guidance,attracting social capital investment,relying on the terrain of the ditch,and advancing six new countermeasures for the “Apple industry + tourism” new model.The possible innovation of this research is to conduct a comprehensive and systematic study of the development of apple industry in Luoning County,in-depth analysis of the natural conditions and humanities of apple production areas,explore the factors restricting the development of apple in Luoning County,rationalize the development ideas of the industry,and aim at planting.The households are eagerly concerned about the issues,and based on the above-mentioned ideas and the existing public information,they have thoroughly analyzed and put forward practical suggestions and measures to provide reference for the development of the apple industry in Luoning County.