Research On Internet Financial Business Model

Internet finance,as an innovative form of finance,has been seen many positive effects in people's work and daily life,and also posed a great challenge to the traditional financial models.The relationship between internet finance,the most active one in the current financial activities,and traditional finance has sparked several hot debates in the academic world.This paper through the literature research and case studies,combing the main business model of Internet finance.A detailed analysis of the typical seven types of Internet financial business models was conducted and compared with the traditional Internet financial models.The result was that the Internet financial model was a product of financial and technological integration,and it was based on the traditional financial model.Financial business model conclusions.On this basis,the P2P business model was selected as a case to do the key research and analysis,and the following conclusions have been drawn:The peak period of the online loan platform has passed.With the supervision of the state and the improvement of policies,the development of the online loan industry will become more and more standardized.