Research On The Financing Mode Of Internet Financial Real Estate Enterprises

With the rapid increase of China's economy,the real estate industry is booming,and it has gradually become a pillar industry.Due to the huge demand for capital,long span of development and limited financing channels,the real estate industry is facing difficulties in financing and high financing cost.In recent years,Internet technology is changing rapidly.Thanks to the reduction of the cost of big data technology and information dissemination,the Internet financing mode shows diversity.The related financing mode is favored by a wide range of traditional real estate enterprises,and to a certain extent,it alleviates the problem of financing difficulties.This article begins with the development of China's real estate enterprise financing theory,introduces and combs,expounds several existing financing mode of real estate enterprises,from the present situation of financing of real estate enterprises,financing costs,financing because the threshold is too high,less financing channels,leading to financing difficulties.Then,in-depth study of the situation and financial advantages of the Internet,and summarizes the 4 models of Internet finance real estate financing--P2 P,raise public mode,business mode and big data Internet financial portal mode.Then take the S real estate is analyzed as an example,analysis of the financing plan,on the three kinds of Internet financing mode of the enterprises to use the financing process,financing,financing costs,and analysis of the Internet financial model in real estate financing risk and risk control.Three kinds of financing mode based on Internet financial real estate enterprises for comparison,combing their advantages and shortcomings,real estate enterprises can choose according to their own financing needs.Finally,according to the theoretical research and practice analysis,from the real estate business level and the Internet platform level,it puts forward some reasonable suggestions for the development of China's real estate Internet financing mode.Using Internet financing mode to finance is cheap,varied,fast and convenient.To a certain extent,it can alleviate the difficulties of financing and financing of real estate enterprises.The application of the Internet financial financing mode of real estate enterprises although prospects,but also needs further improvement in operations,risk and supervision,can the steady and healthy development in our country.