The Strategy Research On Brand Marketing Of DN IT Training Company

The World's second intenational Conference held On 16 December 2015 in Wuzhen,Xi jinping puts forward five propositions about Network space community.This means that the Internet will become a national strategy and usher in new opportunities for development.With the development of China's IT industry,the domestic IT vocational training market has rapidly developed.Under the law of survival of the fittest,the companies eith no brands and weak brands must gradually becoming eliminated.Industry development from disorderly to orderly,the standardization of the development of the market and the trend of brand concentration has been further enhanced.When the competition becomes more and more concentrated in the brand competition,the brand becomes the barrier to enter the new competitors to join,as well as the enterprise to open up the market space of weapons.DN company as the domestic more advanced IT class training institutions,the most critical problem is to promote the brand value.Paper revolves around DN IT training company brand marketing strategy research,the problems in the process of its development are analyzed.Then,we used the swot method to make a analysis for DN,On this basis,we promote the brand marketing and promoting methods for the IT training of DN.Finally,it gives the suggestions in view of the deficiencies in the process of DN company IT training On the other hanf,we hope to give some reference for the future researchers and other companies' marketing strategic.