A Survey And Study On The Development Of "Internet +" Rural Traditional Handicraft Industry In Hebei Province

With the advent of the information age,the emergence of "Internet +" has provided new ways for all industries to innovate and develop.The traditional handicrafts have the advantages of low energy consumption,low pollution,convenient material extraction,etc.in the process of drawing and production.Hebei Province's rural traditional arts and handicrafts industry can use Internet technology and related resources to effectively promote production,improve enterprise management,and enable products to better meet market demands.With the application of Internet technology in rural traditional arts and handicraft industries,the development of rural traditional arts and handicrafts industry has a broader development prospect.It also makes the traditional handicrafts industry a new economic growth point in Hebei Province.At the same time,it faces new challenges in development.problem.Therefore,it is of great significance to study the development of the “Internet+” rural traditional handicraft industry in Hebei Province.This article takes the rural traditional arts and crafts industry in Hebei Province as the research object,and first analyzes the development conditions of the “Internet+” rural traditional arts and handicrafts industry in Hebei Province,and conducts four developments in terms of industry base,Internet development speed,policy environment and market prospects.Explain specifically.Secondly,based on the field survey and questionnaire survey,this article analyzes the status quo of Hebei Province's “Internet+” rural traditional arts and crafts industry development from four aspects: the situation of practitioners,the construction of related companies,the application of Internet technology,and government support.Then,according to the expert's scoring,the author analyzed the influencing factors of Hebei Province's “Internet+” rural traditional arts and crafts industry development using the analytic hierarchy process.Finally,on the basis of the previous investigation and analysis,this paper deeply analyzes the problems of the low level of application of Internet technology,the lack of development of the rural market,and the shortage of complex talents in the development of the Hebei traditional “Internet +” rural traditional arts and handicrafts industry,and proposes improvements for these problems.The level of Internet applications,efforts to increase the development of the rural market,and the expansion of the number of compound talents,etc.The innovation of this paper lies in the fact that for the first time,based on the “Internet+”,it systematically analyzes the current situation of the development of rural traditional arts and handicraft industries in Hebei Province;for the first time,it uses the analytic hierarchy process to establish the structure of the influencing factors of Hebei Province's “Internet+” rural traditional handicraft industry development.The model analyzes the influence of government factors,market factors,the establishment of three first-level indicators and 10 sub-indicators on the development of the traditional Internet and rural arts and handicrafts industry in Hebei Province.