The Research On Financial Strategy Management Of Wanhua Chemical

Nowadays,with the rapid development of China's economy and the continuous advancement of the globalization trend,the overall business environment of the company is constantly changing,which makes it necessary for enterprises to face the pressure brought by various aspects.In the ever-changing external environment,in order to maintain the long-term and sustainable development of the enterprise,selecting and implementing an appropriate financial strategy is one of the key factors for the effective implementation of the enterprise development strategy and whether the overall goal can be achieved.In recent years,China's "Made in China 2025" has marked the ambition of China's manufacturing enterprises to develop a strong manufacturing country,which has strengthened the government's policy supervision on some highly polluting traditional chemical industries.In the increasingly severe external environment and market competition,chemical companies choose and implement a financial strategy suitable for their own development,which is of great significance to the long-term development of chemical companies.This paper takes Wanhua Chemical,a leading enterprise in China's chemical industry,as an example for case analysis.Based on the theory,objectives and specific content of financial strategy management,the article combines the strategic environment and business analysis of Wanhua Chemical to obtain the development strategy of enterprise selection.According to the orientation of the development strategy,Wanhua Chemical analyzes the four aspects of financing strategy,investment strategy,operation strategy and dividend distribution strategy,and analyzes the specific implementation and effectiveness of each aspect.On this basis,it is concluded that Wanhua Chemical's financial strategy is worthy of reference.It is based on the specificity of the chemical industry and chooses the appropriate financial strategy.Under the guidance of the development strategy,the financial strategy is good to assist the enterprise strategy and realize the value.Create;constantly adjust the revised financial strategy according to the changes of the external environment and its own environment.Wanhua Chemical's financial strategy management gives certain experience and inspiration to other companies in the same industry.At the same time,it points out that there are certain deficiencies in Wanhua Chemical's financial strategy.There is still some space for improvement in the three aspects of unreasonable financing structure and certain liquidity risks,poor management of inventory and accounts receivable management and increased cash outflow due to dividend distribution.And gave corresponding suggestions to enable Wanhua Chemical to further improve its financial strategy in the future and help enterprises to continuously make new breakthroughs in the domestic and overseas markets.The innovation of this paper is to select the chemical manufacturing industry with less research,and to analyze the specific factors of industrial barriers and economies of scale in the chemical industry.The shortcoming of this paper is that there is less first-hand information in the reference materials.