Reserach On Application Of "Paper Language" In Book Design

As one of the materials designed for books,paper has its unique material characteristics.Different skin texture and shape of paper give people different physiological and psychological feelings.It is not just limited to human vision,the changes of paper types can bring psychological changes to people through various ways such as touch,smell and hearing.During book designing,we can make use of various characteristics of paper to form expression language conveying the content and spirit of books,which is of profound significance to improve the overall level of book design.Through the analysis of paper material,the paper material has the design characteristics such as "material beauty","clever" and unique "temperature".The flexible use of material language,morphological language and symbolic language in paper materials design provides a broad development space for the extension of the connotation in book design.Through analyzing and summarizing the application principles of a series of "paper language" in book design,this paper not only should combine the printing process properly,but also ensure the liquidity and integrity in the application of book design,break through the traditional mode of loading,and carry out the relatively independent art design.To make the book form more cultural,promote the emotional communication between books and readers,meet the needs of people close to nature,and thus promote the innovation of book design.In today's information age,the changes in the design semantics of books,the exchange of emotions and the perception of temperature are the qualities that modern electronic equipment cannot replace.It is also a good prescription for the traditional paper books to face challenges and break through the shackles.