The Application Of Han Dynasty Literal Eaves Tiles In Cultural And Creative Products

With the continuous growth of China's economic base,the cultural and creative industry has gradually become the new development direction of China's industry.As an important part of cultural relics in China,the rediscovery and reuse of the rich cultural resources in the han dynasty can not only bring continuous inspiration to modern design,but also generate economic value.Moreover,it can close the distance between the public and traditional han culture,so as to inherit and develop traditional culture.However,at present,the inheritance and protection of cultural relics are still mostly limited in the display and publicity of cultural relics,and there are few cultural and creative products oriented to consumer needs.Therefore,the inheritance method still has great limitations.This paper is based on the cultural and creative product design of the han dynasty text tile,and adopts methods such as literature analysis,case analysis and practice investigation to analyze and extract the cultural elements of the han dynasty text tile,and carry out cultural and creative design in combination with the needs of consumers.This topic is mainly divided into four aspects:firstly,it researches on the status quo of the writing tiles and creative design in the han dynasty,and analyzes and summarizes the cases and characteristics of the han dynasty writing tile and the contemporary design,so as to find out the general design direction and ideas of the han dynasty writing tile and creative products,and provide guidance for my own design practice;Secondly,I studied the concept,origin and development of the writing tiles in the han dynasty,as well as the cultural and aesthetic connotations,and sought for design materials for my own design,including cultural materials,modeling materials and decorative elements.Furthermore,the carrier of cultural and creative design is determined to be kung fu tea set,and the design conception of cultural and creative products is also carried out to clarify the design idea,research and questionnaire analysis of consumer demand,and define the design orientation.Then,combined with the research and practice of han dynasty character tiles,the modeling and character elements of han dynasty character tiles are extracted.Finally combined with previous studies and research and design practice,the early stage of the preliminary conception expansion to sketch drawing and rendering drawing,looking for a design scheme that can carry out,through the complete kung fu tea set design to reflect the cultural value and charm of the han dynasty literal eaves tiles,eventually han dynasty for the literal eaves tiles culture provides a feasible scheme.