Research On The Development Strategy Of S Company Based On The Theory Of Backwardness Advantage

With the development of China’s economic transformation and upgrading,the civil aviation industry,as the representative of the high-tech industry,is receiving more and more attention from the country and the people.But the civil aviation industry is inherently cyclical and expensive,and it has a long return cycle.As a leading enterprise in China’s civil aviation manufacturing industry,S company is currently in the critical period when the products of the main line passenger plane are actively striving for airworthiness certification and the product is about to be brought to market.The enterprise is faced with a lack of theoretical guidance,and a series of key problems,such as how to maintain long-term profitability,how to deal with the industry recession cycle,how to deal with the blockade of foreign giants,etc.,are lack of serious challenges in the medium and long term strategic break,and it is particularly necessary to formulate new mid-and long-term development strategies for S company with the internal and external environment of S company.This article obtains from the strategic thinking and backwardness advantage theory model,put forward the enterprise application of the theory of advantage of backwardness model required imitativeness,transcendence,has the characteristics of the three conditions,and on the analysis of the company S internal and external environmental conditions on the basis of this argument S company development strategy,the feasibility and necessity of combining the theory of advantage of backwardness.Travel through the history of industry leader Boeing and airbus and quits the enterprise operating data analysis and other historical summary of the experiences and lessons,looking for key elements of the civil aviation manufacturing enterprises maintain long-term profitability,and on this basis,get high quality products and production capacity,supply chain management,and other six key areas,key elements containing 23 of civil aviation manufacturing backwardness theory model.In addition,the model is discussed with the internal experts of S company,and the importance of factors and the implementation of the urgency are used as the basis for evaluation.The analytic hierarchy process is used to analyze and obtain the weight of each factor.After the weight connotation is sorted out,and the weight of each factor is combined,the medium and long-term development strategy for S company,which is consistent with the theoretical model of the development of civil aviation industry,is formulated in accordance with the year as the unit,and the implementation guarantee is formulated for it.