| With the development of the cruise industry in recent years,and China begin to join the competition of large-scale cruise ship manufacturing.The research on cruise design is getting deeper.However,the technological foundation for China's cruise ship research is still very weak,cruise ship design capacity does not match the huge cruise travel market.In the process of the localization of the cruise industry,the improvement of cruise ship design requires the support of a large number of related studies.In this context,this paper aims at the characteristics of cruise ship layout design and passenger behavior,and divides the cruise ship layout based on the modular design concept.It proposes a comprehensive revenue evaluation system for cruises to evaluate the plan and uses Particle Swarm Optimization to optimize the layout,which provides a new implementation plan for cruise ship layout optimization.Firstly,the thesis analyzes the characteristics of the cruise superstructure's layout and the principle of passengers' behavior,including the composition of space elements,space layout restrictions,and the probability of passengers' spending choices,which focuses on comparison of Holiday-Cruises of different design concepts,and discusses the influence of the layout requirements of various space elements on the layout optimization work as well as the space for layout optimization.At the same time,it predicts the cruise passengers' consumption choices and passenger flow attraction behavior based on the analysis of the improved Huff model,which lays a theoretical foundation for the construction of layout optimization model for comprehensive revenue;Secondly,the paper divides the space elements of the cruise superstructure by modular theory,evaluates the comprehensive correlation between spatial elements using fuzzy clustering theory,determines the partition process of layout modules and the combination principle of layout modules.Afterwards,the article forms the comprehensive revenue index of the cruise ship in terms of ferry ticket revenue and on-board consumption,converts the influence of layout changes on returns to the impact of noise on the price of tickets,reflects changes in consumption on board as changes in passenger flow,proposes relevant accounting formulas,and then links up with passenger demand and cruise layout changes to form a complete comprehensive revenue evaluation model.Finally,the paper adopts the particle swarm algorithm to solve the model,and generates the cruise layout plan with the best comprehensive revenue,and compares it with the original plan.By summarizing the sensitive factors affecting revenue in the optimization design of cruise ship layout,the article verifies the effectiveness of the idea of optimizing the layout of the cruise ship with a comprehensive income,and provides a new idea for the improved design of the cruise ship. |
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