Study On The Coping Strategies Of G-power Battery Enterprises Under The Background Of Subsidies For New Energy Vehicles

With the depletion of energy,the country is paying more and more attention to the development and utilization of new energy,and vigorously supports the development of new energy.In order to further reduce the energy consumption of automobiles,the government has issued a number of policies to support the development of the new energy automobile industry,and has provided support in various aspects such as taxation and subsidies to promote the rapid development of the new energy automobile industry,especially in recent years.The production and sales of new energy vehicles represented by lithium batteries are exploding.However,there are certain problems behind the new energy financial subsidies,which lead to a significant reduction in the effect of financial subsidies.For example,energy-based automobile manufacturers pay too much attention to the development of scale and neglect the research and development of core enterprises,resulting in insufficient core competitiveness.In addition,some auto manufacturers have malicious deceptions,forging sales data and technical parameters,and defrauding state subsidies.These phenomena have caused the new energy subsidy funds to not exert the maximum effect,and further improvement of the fiscal subsidy policy is needed.In 2016,the government began to reduce the subsidy standards for new energy vehicles.For new energy vehicles without core technologies,the subsidy amount has dropped drastically,and new energy auto companies with core technologies are encouraged.It can be seen that subsidies for new energy vehicles are gradually being refined.Manage the transition.Based on the current background of subsidies for new energy vehicles,this paper briefly reviews the subsidies policy for new energy vehicles,summarizes the impact of changes in new energy subsidy policies on upstream power battery companies,and selects the power battery supplier G,which is upstream of new.energy vehicles.The case,through the case analysis of G company,summed up the impact of the current new energy vehicle subsidy policy on the power battery industry,and then put forward specific countermeasures.The full text is divided into six chapters.The first chapter is the introduction.The research elaborates the research background and significance of the subsidies for new energy vehicles,and combs and summarizes the relevant research results in this field.The second chapter is the analysis of related concepts and theories of new energy and subsidies,laying a theoretical foundation for subsequent research.The third chapter analyzes the main problems of China's new energy subsidies,including serious fraud,high subsidy,and local protection.It summarizes the impact of new energy subsidy policies on power battery companies.The fourth chapter is the analysis of the case G company,summing up the impact of new energy subsidies on business management,and understanding the impact of new energy subsidy policies from the micro level.After the above series of analysis,in the fifth chapter based on case analysis to summarize the relevant revelation,put forward the specific coping strategies of G power battery company,so as to effectively reduce the adverse effects of subsidies.The sixth chapter summarizes the full text and points out that this paper is insufficient.