Research On Vehicle Order Management Optimization Of FAW-VW

The automobile industry is an important pillar industry of China's economy.In the statistics of GDP in recent years,the automobile manufacturing industry can contribute more than 10%of GDP.In the rapid development of the past 20 years,the Chinese automobile market has continued to grow,and has ranked first in the world in terms of production and sales for 8 consecutive years.In 2017,it reached the scale of 29.4 million vehicles.Since October 2018,the performance of the domestic auto market has cast a shadow over this continuous growth.Moreover_^from December2019 to March 2020?due to the impact of the coronavirus epidemic,the domestic passenger vehicle market production and sales decreased more than 50%year-on-year₃ and major car companies have to lower their respective 2020s set at the beginning of the year.How to control the inventory reasonably and effectively,and quickly respond to changes in market demand,has become the top priority for the major auto manufacturers to develop well in the future.In order to solve the long-term delivery problem that FAW-Volkswagen is currently facing,this article combines the development trend of the Chinese automobile market and the reform of the entire automobile industry,using qualitative and quantitative research and analysis methods,to analyze the change management method of FAW-Volkswagen's vehicle demand,Formulate the goals and implementation plan for vehicle order management optimization.First of all,in order to optimize vehicle order management,in the face of drastic changes in the external macro and industrial environment of the company,re-examine the vehicle order management process,identify the urgent needs of customers,and formulate clear vehicle order management optimization,in order to meet customer needs Objectives and methods,and further refine relevant important optimization indicators.Secondly,based on the current vehicle order management status of the enterprise,find out the problems existing in the vehicle order management,and analyze the causes of the problems in depth to sort out the points that need to be resolved in the various processes of the vehicle order management.Thirdly,after identifying the problems existing in the various processes of the vehicle order management,according to the scope and urgency of the problem,through the use of qualitative and quantitative research and analysis methods,formulate implementation solutions to the problem of order information interaction,material response rate,vehicle order freezing cycle and verification methods.Finally,in order to ensure the smooth implementation of FAW-Volkswagen^fs vehicle order management optimization,analyze the internal support needed by each optimization plan,and strive for the support measures of the corresponding organizational resources to form a complete vehicle order management optimization system.Through the above research on the optimization of FAW-Volkswagen vehicle order management;it can shorten the FAW-Volkswagen vehicle order freezing cycle and realize intelligent vehicle order management,improve core competitiveness,retain more customer groups,complete sales revenue and the goal of healthy growth of total profits is to achieve sustainable development.