Analysis And Development Of Wuhan City Dance Sport Competitions Service Products

With the increasing of China’s comprehensive national strength,the sports career as a measure of a country an important component of the comprehensive national strength,more and more brought to the attention of our country.From the new China was founded,start increasing manpower and material resources inputting to the undertakings of physical culture and sports.Sports enterprise in our country so far has gained great development.the development of sports market has been relatively mature,but the sports dance market as an important part of sports market was not until the 1980 s being officially introduced in China.due to a late start,China’s sports dance event services market is still in its infancy,but its as an integral part of the undertakings of physical culture and sports and promoting the economy of the country,more and more brought to the attention of our country.Sports dance is the basis of body movements,double match of men and women as the main form,achieving competitive game,the entertainment body and mind,communication emotion such as purpose of sports.Sports dance is divided into Latin dance and modern.The Latin dance include rumba,precisely,cowboy,samba,bullfighting,originated in Latin American countries.Each dance has its own characteristics.Modern dance is divided into waltz,tango,waltz,Vienna trot and foxtrot,originated in Europe.Modern dance is given priority with lyric,and extremely beautiful,strong sense of rhythm,well dressed.Wuhan opened sports dance school earlier.Beginning in 1987,our country treat sports dance as the teaching content Wuhan opened the sports dance school in 1987.Wuhan sports dance movement obtains the very good development.Sports dance event services products are rapidly developed,at the same time sports dance as a popular sport,has a broad development space and great potential.From the point of view of the sports industry,sports dance event services products are mainly divided into the following several aspects:sports dance competition investment commercial sponsorship,sports dance,dance sport TV and media campaigns,sports apparel,sports dance race of club,etc.This paper take Wuhan city sports dance event services products as the research object,using the literature material law,questionnaire investigation and expert interviews and other research methods,analysis of the status quo and development of Wuhan city sports dance event service products.The results are as follows:1 Sports dance in the development of the overall market in Wuhan is relatively mature,Wuhan sports dance market scale has been initially formed.2 The development of the service product of the sports dance event in Wuhan city exists the phenomenon of unbalanced development between other kinds of service products.3 Wuhan sports dance competition strategy of the development of service products,need the government to correctly guide,actively advocate of the society,at the same time to form good model to market to operate independently.4 Wuhan Sports Dance Event Services product marketing level is not high enough,in order to adapt to modern social and economic development would need more to further development.Development of sports dance event service products in Wuhan is a huge process,to continue to deepen,step by step.Specific methods measures such as stimulating consumer demand for sports dance,developing of sports dance products,make the sports dance product diversification,furthering cultivate strong sports dance market main body to adapt to the requirements of modern social and economic development.