Research On The Development Performance Market Of Sports Dance Competition In Shaanxi Province

Since the introduction of China in 1986,has become a sports,art,performance,viewing,fitness,gradually on the competitive stage of home and abroad,with the vigorous development of China’s sports industry,under the call of the national fitness plan,sports dance has become a fitness sports popular with the people,there are more and more consumers to join it.The sports dance competition performance market is included in the sports dance industry,which is an important component,and the industry will also be market-oriented.This paper discusses the literature,expert interview,questionnaire survey,mathematical statistics,PEST analysis,case analysis,logic analysis,from the perspective of politics,economy,social culture and technical environment,then summarizes the problems in the market development and puts forward the corresponding development countermeasures.The following research conclusions were drawn through the study:1.Under the background of China has issued a number of policies to encourage the development of sports competitions,sports dance projects in Shaanxi Province should seize the opportunity to vigorously develop and fill the market gap.2.Use the PEST analysis model to deeply analyze the development of sports dance competition performance market in Shaanxi Province,and believe that we should seize the opportunity to accelerate the development of sports dance competition performance market.3.In 2020,China Customs Working Committee Sports Center "University Future" Cup Dance Festival and "superstar" Cup the third Shaanxi Province youth sports dance(national room dance)championship is a generally representative event in Shaanxi sports dance competition performance market,you can understand the general problems in the process of sports dance competition performance,as reference for the development of the sports dance competition performance market in Shaanxi Province.4.In the development of Shaanxi dance competition market,imperfect organization preparation,insufficient attention to promotion and brand operation,service system,service guarantee market has not formed a fixed operation mechanism,according to the above problems,strengthening the organization and management,promotion and brand operation,strengthening the system of sports dance competition in Shaanxi Province.Research recommendations are:1.Cultivate the local excellent players in Shaanxi Province,build their cooperation with the live broadcast and short video platform,and drive the brand construction of the sports dance competition and performance activities in Shaanxi Province.2.Make full use of the Internet platform,strengthen the publicity and promotion of competition performance activities,and improve the influence of competition performance activities.3.Innovate the mode of consumers to participate in sports dance competition performance activities,so as to enrich the content of the event,improve the satisfaction of consumer participation,and promote the investment proportion of consumers in the sports dance competition performance market.4.When holding sports dance competition performances,you can choose to carry out in different venues in different regions of Shaanxi Province,and influence the development of the sports dance competition market in Shaanxi Province.5.Combined with the geographical location factors of Shaanxi Province,according to northern Shaanxi...