| Animated films are becoming more and more conspicuous in the fierce competition of the film market.Disney animated films have a remarkable performance in the market.The development of Disney animated films has an immeasurable effect on the whole animation industry.Since the 1930 s,Disney studios has produced many impressive animated films,and has created many impressive characters.Thoese characters have become the iconic symbols of Disney animation films and Disney companies.They are constantly improved to satisfy the aesthetic standard and spiritual world of contemporary audiences.As the development trend of Disney animation films,Civilian heroes have been express the spirit of childlike innocence and happy attitude to life.Civilian hero roles explain that ordinary individuals have dreams and meaning life,it has a strong influence for the contemporary society and the public’s ideology.The research discusses the basic situation of the civilian heroes,and civilian heroes of the Disney animated film pattern,analyzes the civilian hero role in the process of shaping characteristic.Then we discuss the measures of the transmission effect of the characters of the civilian heroes in Disney animated films,and analyzes the effect of the hero’s role in the modern era from the perspective of the integration of the communication semiotics.In the final,we discuss the development of Disney animation film and the characters of the popular hero,and put forward some relevant Suggestions.From the perspective of communication semiotics,it is crucial to study the influence of Disney animated film characters on audiences and the development of Chinese animated films,and it plays a key role in the impact of box office and film quality.Analyzing the effect of the role of civilian heroes,we can found the relationship between Disney animation film’s role setting and its core market competitiveness.It is also helpful to grasp the relation between the audience demand and the role set.It is better to guide the development of Chinese animated films in the role establishment,story content and box office earnings.It can also provide reference materials on the role propagation effect of animated film characters and the research of communication semiotics.The development opportunity of globalization will be promote the national animation film industry. |
