Research On The Communication Value Of Network Buzzwords

As a product of the Internet development background,Internet buzzwords mainly refer to a network language widely known and applied by people due to high frequency use,which also enables Internet buzzwords to spread without other languages.Effect and value.This article mainly includes six parts.The first part introduces the research background,research significance,research status at home and abroad,and related research methods.The second part introduces the relevant theories in the research process of the thesis,from online buzzwords and dissemination.Two aspects of value were analyzed,including the concept,characteristics,development trend of Internet buzzwords,and the concept and value of communication;the third part analyzed the Internet buzzwords using a questionnaire survey method based on the investigation of the main body of Internet buzzwords.The audience's communication situation;the fourth part analyzes the motivation of the Internet buzzwords from the psychological perspective and the social perspective;the fifth part summarizes the Internet buzzwords in the current social background from the social value,economic value and cultural value The communication value of the sixth part.Based on the communication status,motivation and value of online buzzwords,the sixth part analyzes the standardized communication strategies of buzzwords in the context of new media.Through the research and analysis of the spread value of Internet buzzwords in this article,it will further clarify the spread value of Internet buzzwords in culture,society and economy,and help to play an active role in spreading Internet buzzwords.