The Effects Of Decision Object And Choice Overload Level On Decision Making Of Individual Satisfaction Decision Tendency

Satisficers will make a decision immediately when they see the option they are satisfied with,while the maximizers will choose the best option.There is a debate on whether the maximization and satisfaction of individual decision making should be attributed to individual characteristics or decision strategy or decision style.Compared with maximization decision tendency,individual satisfaction decision tendency is more easily affected by the change of decision situation.The existing researches show the differences between these two decision-making tendencies indirectly by means of scale measurement.Less attention is paid to how the psychological processing occurs in the decision-making process,and the individual's behavior process can reflect the internal psychological occurrence process.Therefore,it is extremely important to explore the individual's psychological occurrence process.In daily life,individuals not only decisions for themselves,but also making decisions for others or acting as decision agents for a long time.Existing researches also pay more attention to this.Therefore,this study to the satisfaction of individual decisions tend to be as the main research object,probe into cause individual satisfaction decision factors changing tendency is for decision-making in the object caused by the change or select task complexity,to define the maximization of individual decision making and satisfaction is changed the nature of evidence,at the same time enrich self,others and choose overload related research.Therefore,this present study firstly by manipulating different decisions tend to be individual for different decision object to the influence of the decision-making behavior,through the Experiment 1,the satisficing tendency to verify tend because of decision object,so as to change the decision-making behavior.Mainly studies the influence factors of affect decisions tend to individual satisficing tendency.The influence of individuals on the decision behavior of different decision objects when they are faced with different choice overload style,such as different option sets and different quantity of option attributes.At the same time,by combining experiment 2a with experiment 2b in Experiment 2,we investigated the influence of set and attribute information quantity and decision objects on individual satisfaction decision tendency.Finally,by combining the different choice overload styles in the two experiments of Experiment 2,this study once again investigated the decision-making behavior of individuals when they made decisions for different objects and faced different levels of choice overload(Experiment 3).The results showed that:(1)Compared with individuals with maximized decision tendency,individuals with satisfied decision tendency are more likely to be influenced by the decision object.When making decisions for others,they will change to maximized decision tendency,which is manifested as an underestimate of decision time,but a high degree of satisfaction with the decision result.(2)There were significant interactions between decision object and option sets size on individual satisfied decision tendency.Specifically,when we make decision for self,small option sets than big option sets more tend to overestimate the decision-making time,the results of satisfaction there is no significant difference.For others,there was no significant difference of the perceived duration.There was significant difference in satisfaction of decision results.When we making decision in big option sets,we felt satisfaction was higher than that when we making decision under small option sets.Under the condition of small option sets,the decision-making time for self is more likely to be overestimated and the satisfaction is higher than that for others,while under the condition of big option sets,the time estimation and satisfaction for self and others are not significantly different.(3)There were significant interactions between decision object and attribute information on individual satisfied decision tendency.When we make decision for self,the decision-making time is more likely to be overestimated.Under the condition of few attributes than under the condition of multi attributes.Under the condition of fewer attributes,the decision-making time for self is more likely to be overestimated than that for others.Similarly,under the condition of multi attributes,the decision-making time for self is more likely to be overestimated than that for others.(4)There were significant interactions between the level of choice overload and decision objects on individual satisfied decision tendency.when we make decision for self,the rank of choice overload is small option sets-few attributes < big option sets-few attributes < small option sets-multi attributes < big option sets-multi attributes.For others,the rank of choice overload level is big option sets-multi-attributes < big option sets-few attributes < small option sets-few attributes < small option sets-multi-attributes.