Research On The Value-added Rate Of Assets Evaluation Of Listed Companies In Cultural Industry

In recent years,the living material standard of our country has been rising rapidly,and the cultural industry,as the tertiary industry,is also developing vigorously on the basis of material development.As an important industry supported by the state in recent years,cultural industry has ushered in an opportunity period of its development and prosperity,and has rapidly become a new growth point of economic development.With the deepening of the reform of the system of cultural enterprises and the increasing number of mergers and acquisitions of cultural enterprises,the asset evaluation of cultural enterprises has been gradually understood and discussed by the public.Compared with other types of enterprises,cultural enterprises have a large proportion of intangible assets,complex operation mode and strong exclusivity,with its unique asset-light property,high risk and high yield.Therefore,its high value-added rate has attracted more and more attention.Members of the public,the news media and all stakeholders are curious about the high value-added rate of cultural enterprises.What affects the productivity of cultural enterprises? What role do supervisors and assessors play in the assessment? Is such a high value-added rate justified? Under these close concerns,the research on the factors influencing the premium of value evaluation of cultural enterprises should be carried out comprehensively.The purpose of this paper is to explore and analyze the influencing factors of the appreciation rate of cultural industry evaluation,and to quantify the influence of various factors on the appreciation rate of cultural industry listed companies,so as to provide a theoretical basis for the rationality of the appreciation rate of cultural industry evaluation.This paper mainly uses the empirical analysis method,through making assumptions and using descriptive statistics,Kruskal Wallis test and multiple regression analysis methods,constructs the correlation model of influencing factors of cultural listed companies,and judges whether the hypothesis is tenable,so as to analyze the correlation of each influencing factor on the evaluation value-added rate of cultural industry listed companies.In addition,through combing,analyzing and summarizing the relevant literature at home and abroad,this paper provides theoretical basis for the research and analysis of this paper and puts forward the hypothesis,as well as understanding the relevant information.The first is an introduction,summarizing the background of topic selection,collecting relevant literature,and exploring research methods.The second chapter elaborates related concepts and theoretical foundations,and provides a theoretical basis for subsequent research.The third chapter summarizes the influencing factors of asset appreciation rate of listed companies in cultural industry and makes assumptions by consulting materials and documents.The fourth chapter uses empirical analysis to analyze the correlation of the influencing factors of the third chapter.Finally,summarize and put forward the prospect.It is found that from the perspective of capital investment,cultural listed companies invest more capital in the early stage than most other types of enterprises,with a long investment return cycle and a large proportion of intangible assets.If they operate well in the later stage,the return rate is difficult to measure.Therefore,compared with asset-based method and market method,income method is a common method to evaluate cultural enterprises.There are also significant differences in the value-added rate of the three methods.The average value-added rate of income method is significantly higher than that of market method and asset evaluation method.The value-added rate of assets evaluation will increase with the increase of the proportion of total assets,fixed assets,intangible assets,debt equity and return on net assets,but the growth rate of total assets is not significantly related to it.The evaluation value-added rate of cultural enterprises is affected by the level of asset evaluation institutions.The higher the rating of institutions,the higher the evaluation valueadded rate,and vice versa.Therefore,most of the companies with economic strength on the market will choose the top 10 comprehensive evaluation institutions to make asset evaluation for them,improve the reasonableness of the evaluation,and reduce unnecessary losses.Due to the large amount of data,this paper only selects some typical quantifiable indicators for statistical analysis,and many related factors are not included in the statistics,such as the purpose of users of the evaluation report,the adaptability of state-owned enterprises to market rules,the perfection of laws and association policies,etc.which may have an impact on the value-added rate of Listed Companies in the cultural industry.This paper gives a brief introduction to these factors through reference materials.