Research On Public Policy Transmission Routes Under The Area Of Internet Plus

Public policy transmission refers to the transmission process of government policy information between organizations and between organizations and individuals.The transmission of policy is closely related to the effect of policy transmission.Internet era,the traditional route of transmission gradually loses its d ominant position,instead,network transmission has become the main route of transmission.In the field of government policy transmission,it is also faced with the shift of emphasis from traditional transmission to modern transmission route.As an emerging technology,"Internet plus" is a further practical result of Internet thinking,which is a network platform integrating many Internet technologies and resources.The "Internet plus action plan" proposes that "Internet plus" should be used as an important national development strategy for China's future governance.The integration of "Internet plus" and public policy transmission,is a technical integration and innovation of public policy transmission routes to achieve the optimal effect of public policy transmission.As a new idea and new technology,"Internet plus" brings opportunities and challenges to the transmission of government public policies.The proper use of policy transmission routes can promote the effectiveness of the transmission of information,while improving the government's execution and credibility,and improper use will increase the implementation of government policy resistance.Therefore,under the background of "Internet plus",especially in recent years,"Internet plus" upgraded to the context of national development strategy,the government needs to use technical means to upgrade the public policy transmission routes,improve the effect of the policy transmission of the policy.This article takes the government's public policy transmission routes under the “Internet plus” background as the research object,through an in-depth analysis of the current state of government public policy transmission,affirmed the importance of public policy transmission,summarizes the types and characteristics.Again,with three cases as the breakthrough point,summary of existing problems,analysis the causes of the problem from the government level,the policy transmission routes level,and the policy audience level,thinking about how to optimize policy transmission in the "Internet plus" background.Finally,in order to realize the innovation and development under the background of "Internet plus",and finally optimize the effect of public policy transmission,suggestions and countermeasures are put forward for the existing problems.