Study On The Value Of Hengyang Tourism Culture In The Construction Of Civic Morality

Tourism is an important carrier of spreading civilization,inheriting culture and conveying emotion,and culture is the soul of tourism.In recent years,it has become the consensus of tourism industry to pay attention to the excavation of tourism culture,to promote the cultural characteristics,cultural connotations and cultural influences of tourism products.Will be a long history of culture,classical red culture,harmonious ecological culture,rich folk culture,in order to travel this intuitive vivid,popular form,to the people to show and disseminate the core values of socialism,mainstream ideas,show the country's world-wide achievements of development,for the cohesion,to boost confidence,It will be of great significance to improve the people's ideological and moral cultivation,build the socialist characteristic culture,strengthen the soft power of culture and realize the great rejuvenation of Chinese nation.This subject from the angle of ideological and political construction,taking hengyang tourism culture construction status as the practical basis,focusing on exploring the value embodiment and realization strategy of tourism culture in promoting citizen's moral level,to guide and promote the construction of Hengyang tourism culture,to ensure that hengyang tourism culture always adheres to the mainstream value as the ideological orientation,To serve the people as the fundamental purpose,to enhance the moral quality of citizens for development requirements,and other areas of tourism culture development play a certain reference and enlightenment.The first part of this topic is the introduction.To the party's 18,19 in the "Beautiful China","based on the relevant exposition of the Chinese Dream" and the construction of civic morality ",combined with the specific practice requirements of" the development of the whole area "and" the creation of a civilized city in Hengyang ",this paper puts forward the research on the value of Hengyang tourism culture in the construction of civic morals.It also expounds the background,significance and current research status of the subject.The second part analyzes and sums up the concept of tourism culture,civic morality and the relationship between them.The concept of "tourism culture" is the sum of all human material and spiritual wealth,which is related to tourism and is used in all aspects of tourism activities and plays an active role in promoting social development.At the same time,the "tourism culture" and "civic moral construction" have a natural internal relationship.The third part,from four aspects,puts forward the value embodiment of tourism culture to the civic morals construction.From four aspects,such as "political orientation","Folk customs purification","spiritual enlightenment" and "cultural inheritance",it is believed that tourism culture can play a positive role in promoting the construction of civic morality.The 4th part systematically analyzes the realization of the value of Hengyang tourism culture in promoting the construction of civic morals.This part from the tourism material culture,tourism spirit culture,tourism system culture and other three levels,systematically summed up the composition of hengyang tourism culture,and Hengyang through the "Tourism culture products","tourism system culture","civilized tourism publicity","Civilized City to create" and other four initiatives to support the tourism culture and promote the construction of civic morals,.Finally,from four aspects,such as subject,object,media and environment,this paper explores the main restricting factors of realizing value of tourism culture in Hengyang.The 5th part the value realization strategy of Hengyang tourism culture in the construction of civic morals.This paper puts forward the goal and principle of realizing the value of tourism culture in Hengyang,and focuses on the direction of guiding the civic morals construction with the red culture,pays attention to the absence of the citizen morals cultivation by the religious culture,and emphasizes the common understanding of the ecological culture to unite the citizen's environmental protection value.Focus on the traditional culture to conserve the source of civic moral belief and pay attention to the tourism system to provide the protection of civic moral construction of five aspects,elaborated hengyang tourism culture to promote the value of civic moral construction path.