Research On The Slogan Propaganda Of The Chinese Communist Party In The Early Days Of New China

In the early stage of the New China,the Communist Party of China attached great importance to the use of slogans to carry out propaganda work.Using slogans to propagandize the party's political claims,interest demands and policy guidelines is an effective way for the Chinese Communist Party to explore in the long term revolutionary practice.In the early stage of the New China,in order to consolidate the people's democratic regime,promote the party's political ideas and mobilize all the people to actively participate in the construction of New Chinese,Chinese Communist Party put forward a series of slogans in the political,economic,education,health service and other fields according to the reality of age and social development,which accurately grasped the trend of the development of Chinese society at that time,and played a key role in the full integration of social resources and the strength of social construction.Studying from the slogan is helpful to deepen the understanding of the propaganda work of the Communist Party of China in the early days of the New China.The practice of the slogan propaganda of the Communist Party of China in this period also has a certain positive reference to the propaganda work of the party at present.The main contents of this paper are as follows:The first part is the introduction,which discusses the reason and significance of the topic selection,introduces the research status of slogans both at home and abroad,and points out the research methods,innovations and difficulties.The second part is the interpretation path of related concept and the paper.It summarizes the concepts of the New China,slogans,slogans and propaganda and other concepts,and grasps the regulation of the slogan in the general sense.The third part is the background analysis of the slogan propaganda,which analyzes the background of the slogan propaganda of the Communist Party of China from three perspectives,that is,theory,history and reality.The fourth part is the analysis of the content and characteristics of the slogan propaganda.It selects party's propaganda work reports on “People's Daily” from 1949-1956,analyzes and collates the slogan reported in the reports,and teases out the representative slogans of the Communist Party of China at this period from the three aspects,namely,politics,economy and culture and education.At the same time,the characteristics of the slogan propaganda of the Communist Party of China in this period are discussed according to the reality of the social development in the early days of the New China.The fifth part is the publicity performance and enlightenment of the slogan.In view of the slogan propaganda work carried out by the Communist Party of China at the beginning of New China,this paper objectively analyzes the positive and negative effects produced by the slogan propaganda dialectically and puts forward the inspiration of slogan propaganda work in the new era on this basis.