Research On Personal Information Protection In Related Party Data Sharing

With the development of Internet media and the popularization of big data application,the business value of personal information becomes more and more important,data and information become the most valuable wealth.This moment,the application of personal information is not based on the security of personal information in the business field.In addition,the problem of protecting personal information becomes more and more complicated with the coming in the era of data sharing.As a whole,data sharing will endanger the security of personal information,which in a certain sense aggravates the problem of information security.From the perspective of its harm degree and impact,it shows a great improvement.In order to protect the personal information of users in the era of data sharing,it is necessary to start from the current situation of the development of big data industry in China.We should based on the background of big data,and grasp the latest change of personal information.At the same time,we should combine with the characteristics of personal information in the new era,we should analyze and find out the weak links in the existing information security measures,and put forward the shortcomings or give valid opinions.Up to now,the theoretical achievements of personal information security in the academic field tend to research on technology and legislation.Online shopping platform is closely related to people's life and economic activities,and it is representative in practicability.And online shopping platform has a large audience,such as Taobao,Jingdong,etc.the protection of personal information in its privacy policy is related to the vital interests of Chinese people.Therefore,this paper attempts to investigate the privacy policies of 20 online shopping platforms with high utilization rate in the current Chinese market,and through the interpretation of the privacy policies of each app platform,analyzes and summarizes the shortcomings and problems of personal information protection in the current practice of China's related party data sharing,combined with the current situation of the economic development of big data sharing,from the clear all parties This paper puts forward the construction of personal information protection system under data sharing in China from three aspects: rights and obligations,strengthening the security measures of the platform,and protecting the right of informed consent of users from the legal aspects.