Public Opinion Guidance Of Youth Ideological And Political Education By CPC During Yan'an Period

The dissemination of social public opinion is an important way of ideological and political education,and the guidance of social public opinion is a significant content of ideological and political education.Traced back to the origin of Marxist theory and based on the foundation of traditional Chinese culture,the Communist Party of China established the theoretical connotation and value orientation of public opinion guidance during Yan'an period.In 1939,"China Youth" reprinted.As an organ journal of the Central Youth Working Committee during Yan'an period,"China Youth" attracted the attention of party leaders and appealed to the youth of revolutionary bases,serving as the very carrier on which the Chinese Communist Party conducted the youth ideological and political education."China Youth" used as the publicity propaganda position,the Communist Party of China gained political recognition of the youth and forged them into revolutionary ones with political firmness,advanced ideology and solid skills through the extraordinary work of public opinion guidance,which improved the effectiveness of youth ideological and political education.The "China Youth"(1939 — 1941)implemented the public opinion guidance concerning the youth ideological and political education,which can be divided into three topics: Marxist basic theory education,the party policy and current affairs education,the youth outlook on life education.Taking the party's central task as the leading and meeting the characteristics and needs of the very target,"China Youth" formed an efficient public opinion guidance strategy according to the agenda setting of different youth's ideological and political education content.The education of Marxist theory adopted two public opinion guidance strategies including the plain language styles and transform from unidirectional indoctrination to interactive communication;The Party's policies and current affairs education used the strategies including corresponding with the central task of the Chinese Communist Party and focusing on the interest of young people;Youth outlook on life education applied three public opinion guidance strategies including using various forms to meet youth preferences,reporting excellent youth image as typical examples and setting upspecial columns to actively interact with young people.The public opinion guidance of the "China Youth" during Yan'an period played an important role in promoting youth ideological and political education.In the context of social transformation,the guidance of youth organ publications is facing a severe dilemma.Through research and summary of historical experience,I believe that youth organ publications should adhere to the correct public opinion orientation of Marxism,pay close attention to social reality and accurately grasp youth needs,improve the level and art of expression during youthful public opinion guidance,and deepen the integration and development of emerging media and traditional one.Ideological and political education shoulders the mission and task of cultivating socialist builders and successors.It should guide the public opinion of youth organ publications to vigorously promote the core values of socialism among young people,which can encourage the youth to achieve the Chinese nation's bright prospect on the road to revival unremittingly.