Research On The Service Upgrading Of Henan Wushu Culture Creative Performance Industry Based On The Theory Of Four Factors

The 13 th five-year Plan period is the decisive stage to promote the cultural industry to become the pillar industry of the national economy.As an important branch of the cultural industrial structure,the cultural creative industry ushered in the development opportunity.Henan Province is a big province of martial arts culture.Its rich martial arts cultural resources carry the train of cultural creative industry and replace it with a new form of development.Martial arts cultural creative performance is a branch derived from the trend of industrial integration.It combines martial arts elements into new art forms,switches new scenes,introduces technical means,updates the operating concept,and expresses them in the artistic form of kung fu stage drama and live performance.Truthfulness performance Zen Shaolin The Music ceremony is to integrate Shaolin kung fu elements into the stage performance,and to provide it with a stable passenger flow with the help of the geographical advantages of Songshan tourism market.Zen Shaolin Music Festival has been performed for more than ten years.The content of the program has always used the five forms of music scene depiction,but the demand of the consumer side requires the content to be more diversified,the martial arts performance form to be more diversified,and has the good cultural experience.At present,whether it is kung fu stage drama or live performance,there are many problems: creative integration and formal innovation of performance content,homogenization of performance form,imbalance between service provision and audience demand,and marketing scene.Single and so on,the prime minister needs to be solved.This paper uses the methods of literature,case analysis,logic analysis,comparative analysis and so on,and draws lessons from the framework of the logic of explaining the causes of things by using the theory of four reasons for reference,and deeply explores the internal operation mechanism of the creative performance industry of martial arts culture.Taking the real scene performance Zen Shaolin Music ceremony and kung fu stage drama as examples,using the context of industrial thinking to make a comprehensive analysis of its point,line and surface,this paper draws the following conclusions:(1)The four reasons work together to promote the development of things,the material factor is the matrix of things,through the form of the frame to become a perceptible entity,but this entity is static,driven by the motive force,the purpose of the guidance,Only in this way can entities renew their forms and move forward.The concrete performance of the four reasons in the creative performance of martial arts is as follows: the composition of the stage content of the creative performance of martial arts is the material cause,the stage presentation style is the form reason,and the innovation becomes the development engine,and the purpose reason is to meet the needs of the users.(2)the enlightenment of Wushu cultural creative industry service upgrading strategy: from the stage performance content,the form aspect carries on the industrial upgrade,takes the martial arts element as the differentiation product orientation,the innovation content and the form.In the aspect of stage content,it is mainly manifested in the creation of differentiated cultural experience,and the content design meets the needs of the target audience.In the aspect of stage form,we pay attention to the application of new technology,such as 3D effect,scene experience on mobile Internet and the introduction of data platform,and upgrade the stage performance scene.According to the specific audience group,choose the effective propaganda channel,let the martial arts creative performance reach the audience widely.