Research On The Impact Of University Entrepreneurship Education On College Students' Entrepreneurial Intention

In the context of "mass entrepreneurship and innovation",entrepreneurship has become an internal source engine of economic development,and it is an effective way to alleviate the employment conflicts of college students.Entrepreneurship education is an important mission of college education construction and reform in the new era.However,the entrepreneurship education started relatively late in China,and the limitation in the degree of integration and innovation between theory and practice.Meanwhile,how to promote the actual entrepreneurial behavior of college students through effective college entrepreneurship education is very important.Entrepreneurial intention is an important influencing factor of entrepreneurial behavior,which can predict the generation of entrepreneurial behavior to a certain extent.This paper selects the theory of planned behavior as the theoretical basis for research.After reading related materials and conducting surveys,the following issues are examined from the actual situation of entrepreneurship education.Is the emergence or improvement of entrepreneurial intention in college students related to receiving entrepreneurial education?What is the impact mechanism of entrepreneurial education in different dimensions on entrepreneurial intention,and what's the difference between the results? Is there a mediating effect of entrepreneurial self-efficacy and entrepreneurial attitude on the impact of entrepreneurial education on the entrepreneurial intention of college student,and what is the specific mechanism and mutual relationship?Based on the research questions,this paper proposes a total of 12 research hypotheses in 7 groups.And relies on 466 valid questionnaires for college students in the southwestern region,and uses empirical analysis to verify the research hypothesis in this article.Finally,Five important conclusions were reached:First,there is a significant positive correlation between entrepreneurship education and the entrepreneurial intention of college students,and entrepreneurship education have a significant impact on the entrepreneurial intention of college students.The impact of entrepreneurial theory education is stronger than practical education,and there is ahigh correlation between theoretical education and practical education.Second,The formation and improvement of entrepreneurial self-efficacy and entrepreneurial attitud in ecollege students are significantly positively related to entrepreneurial education.but the impact of entrepreneurial theory education on entrepreneurial self-efficacy is greater than the impact of entrepreneurial practical education on entrepreneurial self-efficacy,and the impact of entrepreneurial practical education on entrepreneurial attitude is greater than that of entrepreneurial theoretical education on entrepreneurial attitude.Third,entrepreneurial self-efficacy and entrepreneurial attitude of college students have a significant positive impact on the formation of entrepreneurial intention,and entrepreneurial self-efficacy is more effective.Fourth,The chain of intermediary influence mechanisms,entrepreneurial education ?entrepreneurial self-efficacy ? entrepreneurial intention,and entrepreneurial education ? entrepreneurial attitude ? entrepreneurial desire,is established;Fifth,in demographic variables,the intention of man to start a business is higher than that of women.what is more,friends around or potential entrepreneurs have entrepreneurial experience has a significant effect on entrepreneurial intention.