Research On The Content Production Of The "Seeking Truth" Column In The People's Network

At present,our news industry is facing the impact of the "post truth era",and a lot of false information is flooding our online life.As the mainstream media,the people's network important news department set up the people's network "seeking truth" column in 2011,with the professional journalists' team and platform support,which has played an important role in the direction of the bias public opinion leading the hot events in China.304 information published from June 2016 to January 2018 of the "seeking truth" website of the people's network are selected and analyzed from three aspects of topic selection,verification method and content output,and the characteristics of the production process are analyzed.In the field of topic selection,the topic is close to the audience,can combine the hot spot with the present,and responds the most important public opinion question with the first time of his own professional spirit,and always adheres to the principle of people oriented,and pays high attention to the disadvantaged group.In the way of verification,through information disclosure,dialogue experts,field interview experiments and other methods to combat the false information in the network,increase the authenticity and authority of the content of the report.In terms of content output,the "truth-seeking" column insists on publishing original content,presenting concise and intuitive writing method and presenting news content timely and effectively.In addition,the article also finds out the shortcomings of its own development by comparing with similar verification columns.If the content is not updated regularly,it is difficult to develop the customary reading habits of the audience,the difficulty of finding information in the user's web pages,the lack of professional personnel,and the lack of interaction between the new media pages and so on.Through the case analysis of the "seeking truth" column,this paper tries to reflect on its advantages and disadvantages of news reports in fact inspection,in order to"truth"to provide certain reference for the future development.