| With the continuous development and innovation of digitalization in recent years,the consumption of publications has become increasingly diversified.Traditional books and periodicals can not only rely on content to impress readers,but also enhance the visual aesthetics of books and periodicals through external form design,so as to enhance their collection value and market competitiveness.Through interviews with publishing,design and publishing staff,together with the author's many years of experience in editing and publishing,we find that the target readers have many problems and practical needs in the editing and production of books and periodicals.Based on the investigation of the relevant publications market,the author finds that there are market demands and market gaps in this field.Therefore,he decides to plan and produce a publication called "Practical Operation of Book Layout Design",which combines the theory of layout design with the practical operation technology of software.This graduation project is divided into two parts,including the book "Practical Operation of Book Layout Design" and the book's planning and production research report.The book is independently completed by the author from market research,topic planning,data collection,compilation to typesetting.The difficulty of this topic selection lies in the design of the book's content,including the establishment of the whole book's knowledge system and the grasp of the difficulty of each knowledge point.Therefore,the author of this report will focus on the market demand,that is,the comparative analysis of the content of similar books and the market demand of readers,to analyze the structure of the book knowledge system in detail.Combining with market demand and Book content,this paper analyses the innovative points in the book "Practical Operation of Book Layout Design".At the same time,in this report,the author will introduce and analyze the external form design of the book,and elaborate the practical publishing feasibility of the book from two aspects of cost-profit and marketing strategy.Through a large number of preliminary investigations and preparations,as well as the author's many years of practical experience in software practice,I believe that the book "Practical Operation of Book Layout Design" has enough practical value,can create a complete knowledge system for target readers,and help them understand the whole process operation from book design to the production of the upper mechanism.At the same time,it is also conducive to strengthening the theoretical basis and practical ability of the reader,and can independently design and produce complete books and periodicals in practical study and work. |