The Financing Problems Of Kaixuan Rubber Co.Ltd. And Its Countermeasures

In the process of deepening our economic reform,the non-public sector of the economy has been developing rapidly.A large number of private enterprises are emerging and become a great force to push forward the gross national product.However,in the rapid development of private enterprises,there are still a lot of problems affecting and restricting the development of private enterprises,in which the difficulties of financing are particularly prominent.The shortage of funds and the high cost of financing have greatly restricted the development of private enterprises,which has attracted more and more attention and attention.Especially,the financing problem of small and medium-sized private enterprises has attracted much attention.As an application research in the field of enterprise management,the purpose of this research is to solve the actual problems in the field of enterprise management.The author uses the methods of literature research,business research and comparative analysis,from the perspective of private enterprise financing to focus on medium-sized enterprises emerging-Triumph rubber company,logical thinking by presenting problems--Analysis of the problem-to solve the problem,combined with the corresponding enterprise financing theory to help our company out of the plight of the financing of rubber.Through systematic analysis,this study draws the following conclusions:First,Kaixuan rubber company is a family business with the nature of the emerging private enterprises,its parent company is Shandong Yuelong Group.Second,in order to improve technology and expand production,Kaixuan rubber company needs to invest in building new product production line and lack corresponding development funds,so it is necessary to carry out enterprise financing.The financing problem is the main feature of its financing dilemma,which is more intuitionistic,"big fund gap","narrow financing channel" and "high financing cost".Third,through the analysis of enterprise credit data and investigation,it is found that the factors that cause the financing difficulty of the company are multiple.On the first hand,the self defects of triumph rubber are notable: there are problems in thestructure of internal management system,the low transparency of financial operation,and the difficulty of evaluating the stability of enterprises.Second,the state-owned commercial bank credit policy is relatively harsh,mainly reflected in the inherent commercial bank loans policy ownership discrimination and lending authority on the resulting set of dislocation,triumph rubber company and bank credit department between the information asymmetry.The third aspect is government agency management factors: lack of specialized financial services institutions for private SMEs,lack of sound credit guarantee system,and lack of more perfect laws and regulations.Fourth,in order to solve the financing difficulties of triumphant rubber company,this study,from a pragmatic perspective,combined with the factors that cause financing difficulties,proposes five feasible financing strategies for the future development of enterprises.One is to strengthen the enterprise internal management structure,improve the transparency of financial management;two is to join the Shandong Rubber Industry Association as soon as possible,for the association of enterprise funds support,promote the mutual association of internal loans;three is to carry out shareholding system reform,optimize the ownership structure,and the absorption of venture investment and risk investment and other direct financing;four is to further strengthen the enterprise and government and bank cooperation,expand direct financing channels,promote the development of financing lease business;five is to promote security cooperation between enterprise and government,open up various channels of the guarantee fund,improve the enterprise financing credit guarantee system.