Interest Conflict And Coordination In Traditional Village Tourism Development In Xiayang Town Of Nanping City

The development of rural tourism is not only a need to enrich the tourism industry and meet the needs of tourism,but also an important way to promote the overall planning of urban and rural areas and promote the construction of beautiful rural areas.It is an important means for rural economic development,agricultural transformation and upgrading,and farmers to make a fortune.It is imperative to develop rural tourism,especially relying on the advantages of folk culture,village architecture,and natural environment to develop traditional village tourism.However,rural tourism,especially traditional village tourism,often encounters the protection of the village,which is the object of protection of the government,and the development target of the tourism company,that is,the place of life of the villagers and the phenomenon of the tourism sites of the tourists.Government agencies must not only strengthen the protection of traditional villages,but also meet the economic aspirations of tourism companies and villagers;tourism companies must not only safeguard their own economic interests,but also avoid over-exploitation and destruction;tourists must have an in-depth understanding of the history of traditional villages.The need for cultural connotation,but also to prevent unnecessary conflicts caused by differences in language and culture;villagers not only to maintain the safety and stability of the living environment,but also to open the door to welcome customers to obtain revenue...all kinds of interests have different appeals,However,such appeals often have unreasonable coordination,and cannot be balanced.As a result,contradictions have become increasingly acute and problems have become increasingly prominent.The traditional villages of Xiayang Town have superior tourism resources and strong representativeness.The development of tourism plays an important role in promoting the sustainable development of the Xiayang Economy.Based on field investigations in Xiayang Town,this paper applies the theory of interest subjects,uses literature research methods,field surveys,and analysis and comparison methods to study the specific conditions of the development and utilization of traditional village tourism resources in Xiayang Town,and analyzes the current situation.Conflicts of interest among major participants in tourism activities,suggesting that employment opportunities should be provided in the distribution of benefits,reasonable distribution of income,and appropriate liberalization of the circulation of leases for old houses in rural areas,the establishment of a benefit compensation mechanism for benefit compensation,and the establishment of uninterrupted interest claims in the pursuit of benefits Channels,feedback mechanisms to improve outcomes,and recommendations and countermeasures for constructing and improving the coordination mechanism for the protection and development of traditional villages through the active exploration of the tourism market,the signing of contracts according to law,the establishment of third-party regulatory agencies,etc.