Research On The Wine Industry Development Model At The Eastern Helan Mountain

Under the development trend of international trade facilitation and wine consumer consumption structure changes,this paper researched the overall wine industry development environment of East Helan Mountain Area,and analyzed the wine industry development strategic planning.This article mainly analyzed SWOT analysis of wine industry development in East Helan Mountain Area,consumption habits of wine consumers in china,East Helan Mountain Area wine chateau and tourism integration development model,winery development strategy and other aspects.The periodic development law of wine industry is analyzed theoretically,the future wine consumption and the characteristics of industrial development trend are predicted,and a targeted questionnaire is designed to investigate and analyze wine consumption characteristics of consumers.On the basis of the overall situation of wine industry in Ningxia,East Helan Mountain Area,we analyze the development environment of wine industry from the two aspects of natural environment and policy environment,and SWOT analysis is used to analyze the advantages,disadvantages,opportunities and challenges of wine industry development in East Helan Mountain Area from two aspects of internal and external aspects.We also analyze the development model of East Helan Mountain Area,and put forward the development strategy and strategic development stage,which provides a reference for the development of chateau in East Helan Mountain Area.This paper also expounds the concept and characteristics of wine tourism,and introduces the development experience of French wine tourism industry,on this basis,find out the local wine industry and tourism industry point of view,put forward a wine tourism multidimensional fusion development strategy mode.This paper makes a systematic analysis of the development prospect and strategy of wine of East Helan Mountain Area during the process of economic and social transformation,and puts forward a strategic plan for Chateau construction in this region,which provides ideas for the better development of wine industry in this region,and provides a strategic reference for the construction of chateaus in East Helan Mountain Area.