Research On The Strategy Of Integration And Development Of Wine Industry In Helan Shandong Province From The Perspective Of Global Tourism

As the second regional tourism summit ended,NingXia has been named as the Second Tourism Leading Province after HaiNan.In another word,NingXia will start a new chapter by developing tourism to help local economy grows faster.After 30 years' growing in grape industry since 1984,along with the local government's positive support,Ning Xia gradually became a wine production oriented area of China.Ning Xia is targeting improving wine industry diversity,combine with the develop in agriculture,manufacture and hospitality to boost the growth of wine tour and local tourism.Additionally,this summit also aims to build the town with wine culture in.As a typical wine produce area,government wants to ensure the wine industry could be deliver smoothly on an environmental friendly basis.This essay indicated the strategies for wine industry diversity development along the HeLan Mountain from tourism perspective.We are trying to figure an advanced approach to help local agriculture and economy to go well with the wine industry.By doing survey,big data analyzing,report organizing and interviewing,we successfully collected enough information to have Helan Mountain's benefits being outstanding in the area,and make it being accountable for future risks we will face.We believe the wine tour in Helan region will bring a great potential bright future.Current market investigating of wine industry are majority about winery operation and advertising.However,how to greatly invest the value of wine tourism is the first topic we need to focus on.So with this article,I will have several applicable approaches to direct Helan region increase its' advantages,work out with other related industry,and create a positive atmosphere for developing the entire tourism.