Research On The Satisfaction Of Catering Tourists In Phuket Thailand

At present,tourists have put forward complicated demands,and people have different needs for consumption.Catering is not only a basic need and an important part of tourists' tourism activities.Food is the basic element of tourism,and its quality has a direct impact on the quality of tourism.With the further development and enrichment of tourism,food tourism has gradually become an important topic of tourism and more and more people are interested in it,meanwhile,there is a great potential for food tourism development.Phuket is known as “the Pearl of the Andaman Sea”.It is a large island in India ocean,located in the southen Thailand,and is away 867 kilometers from Bangkok,Thailand.Phuket is a tourist city with a long history,besides the scenery and the old Chino-Portuguese type building,there are abundant local food.The local catering in Phuket is a blend of Thailand catering and culture,which makes Phuket local catering features is relatively high,and the secrets of the characteristics are transferred to the family,and the local restaurants in Phuket can not be found in other places.In 2015,the United Nations Educational,scientific and Cultural Organization(UNESCO)regarded Phuket as the Creative City of Gastronomy.But when it comes to Phuket Catering,most people think of seafood first.There are fewer people familiar with local food and beverage.Therefore,the author makes in-depth and systematic research and analysis of the satisfaction degree of catering tourists in Phuket Thailand.This paper chooses “satisfaction of catering tourists in Phuket,Thailand”as the research.The research scope is about the current situation of food and beverage development in Phuket,Thailand.the main content of this article includes six parts:The first part is to analyze the background of the topic,research significance,research status and level at home and abroad,research content,research methods and technical route.The second part is through consulting books,searching on the internet and consulting information in the library.at the same time,it collects the summary of tourism catering in Phuket,Thailand,including the development of tourism in Phuket,the characteristics of tourism catering in Phuket and the development status of tourism catering in Phuket.The third part is tourists' consumption behavior,feelings and satisfaction of local food and beverage in Phuket,and tourists' experience and suggestions of food and beverage in Phuket.The investigation of tourism and catering in Phuket is mainly aimed at local food in Phuket.The fourth part analyzes the problems existing in the development of local catering in Phuket,Thailand through investigation.The fifth part is the countermeasures for the development of tourism and catering in Phuket,Thailand,and puts forward to promote and promote the development of tourism.The sixth part is the conclusion and prospect.Mainly summarized the content of this article,the shortcomings of the research and the author's outlook on the catering industry in Phuket,Thailand in the future.The author hopes to find out the existing problems and to put forward the development countermeasures to promote the further development of the local catering through the study of the satisfaction of the catering tourists in the Phuket in Thailand,which can attract more and more tourists to Phuket tourism and enjoy the local catering.