Improvement Strategy Of Service Quality Of NS Enterprise Platform Of Z Company

With the development of the domestic market economy and the improvement of the entrepreneurial ecology,the entrepreneurial service organization represented by the incubator is gradually advancing to the venture investment and diversification service,improving its quality from the service mode,and increasing the incubation of the project Audit strength,in the hatching threshold,resource allocation,quality of service,profit model,etc.have a substantial innovation,showing a new third-generation business services scene.Z company NS entrepreneurial platform to provide "soft resources" services business platform,but with the rapid development of entrepreneurial services market and the increasingly fierce market competition,Z NS startup platform began to gradually encounter development bottlenecks,the quality of service can not meet customer Expectations,service content without innovation,which have led to the loss of customer rates.Based on analyzing the service quality gap of NS company's platform,this paper puts forward the service quality improvement strategy of NS company's business platform.Theoretically reduce the service quality gap of NS business platform,and solve the practical problems encountered in the process of service entrepreneurs,the research has the dual meaning of theory and practice.This paper begins with discussing the service quality gap model,SERVQUAL scale and Z company NS entrepreneurial platform,using the service quality gap model and SERVQUAL scale,and combining the characteristics of the platform,designs the research table for NS platform,The company NS business platform for users of service awareness and service expectations of research.Using SPSS21.0 statistical software,using reliability analysis,descriptive statistics,t test and other methods for data analysis,from the perceivable dimension,reliability dimension,responsiveness dimension,guarantee dimension and infectivity dimension Z Company NS The reason of service quality gap in.Finally,from strengthening the market research to grasp the user needs in time;to strengthen Z company NS entrepreneurial platform staff configuration;develop a sound staff training programs and related service standards;improve the working environment to establish and improve the staff assessment system;truthfully carry out marketing to avoid excessive service commitment;One-stop business platform service system proposed six areas of the Z company NS business platform for improving the quality of service strategy.