Research On The Auditory Exposure Effects Of Materials With Different Familiarity

The mere exposure effect refers to the fact that a single not enhanced exposure can cause an individual to have a preference for the stimulus.A great deal of research has been done on this topic and it has been widely used in commercial advertisement and other fields,and remarkable results have been achieved.The structural exposure effect was that the subjects liked the grammatical items more than the non-grammatical items after the artificial grammar experiment training.It is an extension of the study on mere exposure effects.Some researchers have found that people have completely different exposure effects on different familiar materials in visual channels.By setting up three different familiarity materials of high,some and low,this study explored the occurrence of the mere exposure effect and structural exposure effect of the subjects in the auditory channel,and the relationship between them and implicit learning.Experiment 1 was designed in 2×2 groups.Factor 1 was material regularity,which was divided into two levels: regular material and random material.The second factor is the new and old materials,divided into two levels of new materials and old materials.The dependent variables were the subjects' recognition judgment and preference score.Experiment of using Korean low familiar with material,weave it in line with the limit state of artificial grammar words and random string,using the implicit learning and mere exposure effect paradigm,through the subjects in the experimental design to explore the two strings in auditory channel exposure effect and mere exposure effect,and then to explore the structure of implicit learning.The results showed that the subjects were able to recognize again and were affected by implicit learning.For both regular materials and irregular materials,the subjects had mere exposure effect,and the subjects' preference for regular materials was significantly higher than that for random materials,namely,the structural exposure effect was generated.Experiment 2 uses the experimental procedure of experiment one,using some familiarity materials composed of words.The results showed that the subjects were able to recognize again and to remember the regular material better,which was also affected by the implicit learning.There was only structural exposure effect,but no mere exposure effect.Experiment 3 still uses the experimental procedure of experiment 1,using the high familiarity material composed of English letters.The results show that the subjects can recognize again,there is implicit learning,and the mere exposure effect can be found in both regular and random materials,and there is structural exposure effect.Research conclusion:(1),auditory channel rules and random materials under the condition of low familiarity and high familiarity could have a mere exposure effect,while under the condition of moderate familiarity cannot(2)the auditory channel,familiar with different degree of material can produce structure exposed effect(3)the effect of exposure in auditory channel and close relationship between implicit learning,can be used as one aspect of implicit learning occurs.