Research On The Mechanism Of Servitization Impacting Manufacturing Firm Performance

At this stage,customer needs are upgraded,and customers are pursuing added value of tangible products.At the same time,the external technical environment changes drastically.Together,it shows that it is more and more difficult for manufacturing firm to rely on technology to walk alone.Many manufacturing firms need to find a path to transformation and upgrading.Servitization has become one of the important ways of transformation of manufacturing firm,and has received more attention in the theoretical and practical circles.However,there are still many differences in the research on the relationship between servitization and manufacturing firm performance.The research on the relationship between the two based on the network perspective is still weak.Based on the network theory,this paper studies the mechanism of servitization to manufacturing firm performance,and attempts to propose an effective strategy for the transformation and upgrading of manufacturing firm.Based on a review of research related to servitization,service network and organizational slack,this paper divides servitization into two types:basic service(BAS)and advanced service(ADS),and service network deconstructs from the relationship and structure.By analyzing the relationship between basic services,advanced services,service network relationship,service network structure and manufacturing firm performance,this study uses the Structure-Conduct-Performance(S-C-P)logical framework to construct the intermediary role of service network relationship and service network structure in the relationship between servitization(basic services,advanced services)and firm performance.and the moderating effects of organizational slack in servitization(basic service,advanced service)and service network relationship,service network structure.And related research hypotheses are proposed.Through a large sample survey,this study collected 257 effective manufacturing firm samples and used the multi-level regression model to empirically test the relevant hypotheses.The research results show that the basic services and advanced services have a significant positive impact on enterprise performance;the impact of advanced services on service network is greater than the impact of basic services on service network;service network relationship and service network structure play a partial intermediary role between servitization(basic services,advanced services)and manufacturing firm performance;organizational slack has a significant negative adjustment effect on the relationship between basic services,advanced services and service network structure.Based on the network perspective,this study deepens the research on the mechanism of servitization and manufacturing firm performance,and enriches the relationship between servitization and service network based on organizational slack.At the same time,this study also provides useful enlightenment for how manufacturing firms construct service network to promote the transformation of servitization.