The Research On Household Asset Portfolio Of The Urban-rural-integration-area

The year 2016 was a year in-depth progress in China's new-type urbanization.As the product of new urbanization,rural-urban junction is an independent economic unit different from urban and rural areas,which plays an important role in guiding the overall development of urban and rural areas in China in the future.Due to the special location of the rural-urban fringe,the types of residents in this region are also complicated,including traditional small-scale peasant workers,self-employed workers and migrant workers,as well as land-lost farmers after land expropriation and demolition.In the process of promoting the new-type urbanization in China,in addition to focus on the development progress of urbanization,and the economic benefit,but also should pay attention to integration of urban and rural areas caused by the urbanization of the living condition of residents.The level of household assets can more directly reflect the living standard of a family.Residents in the urban and rural fringe have different income sources for different types of industries.Compared with ordinary farmers,the income level of residents in the urban and rural fringe is higher,but their awareness of household assets management is still weak.Therefore,how to improve the wealth and quality of life of urban and rural residents through rational allocation of family assets is a problem that needs to be studied.Around the urban-rural fringe residents family asset allocation are presented in this paper through analyzing the core contents,select A La street in Guandu district,Kunming,Yunnan province as a demonstration area of on-the-spot investigation,through the questionnaire survey to get the integration of a range of urban and rural residents,including basic situation,economic status and level of risk aversion,such as data,preliminary analysis according to the questionnaire result demonstration area present situation and the problem of object,collect the necessary financial instruments earnings data,combines the portfolio theory and related models to construct the research data model.According to the results of the model,the optimal asset portfolio ratio of households in the urban-rural junction of A La street is 17.21%for deposits,24.01%for bank financial products,7.14%for funds,20.97%for national debt,10.13%for stocks,and 20.55%for investment properties.According to the sensitivity analysis of risk aversion based on the optimal portfolio results,the portfolio strategies of households in the urban-rural fringe of A La street are different under the sensitivity of different risk aversion coefficients.The sensitivity analysis combined with the risk-free interest rate also obtained the different asset portfolio strategies of households in the urban-rural junction of A La street under the change of risk-free interest rate.Finally,according to the empirical conclusion,combined with the actual situation of the research object and the current domestic financial market,this paper puts forward targeted suggestions from the three levels of residents,financial institutions and the government in the urban-rural fringe.