Business Plan Construction Of Regional Internet Financial Center Platform Of KL City GZ Province

GZ province KL city municipal government proposed "The strong support for small and micro enterprises to grow and inject more vitality into the development of the local economy"slogan.But the development of KL city faces many problems,such as weak agricultural foundation,the extensive mode of economic development,enterprise innovation ability and management difficulties,the financing of small and micro enterprises lack of financing and financing more expensive and so on.All of the problems restrict the local small and micro enterprises healthy development.Under the background of bank interest rates continue to increase,credit crunch,the abnormal activity of folk financing in the traditional financial channels.In order to solve the KL area small micro enterprise financing difficulties,this article built solutions for GZ,KL City,regional financial center of the Internet platform,construction to the investors display,promotion of KL area quality of financing projects in regional,multi-level,integrated Internet banking center,so as to promote the healthy development of the national financial,active KL areas of the real economy,and promote the vigorous development of small and micro enterprises.In the latest three government reports,the Internet finance are highlighted.March 5,2016 four session of the twelve National People’s Congress,Li Keqiang,premier of the State Council said the government will put "the development of Internet banking"," regulate the development of inclusive financial and green finance "into the key part of work in 2016 and the government had harbor high expectations for breaking the small micro enterprise financing difficult financing your problem.The concept of "Internet banking Internet finance"the earliest found in Xie Ping,Zou Chuanwei "the Internet financial model research":with the Internet as the representative of modern information technology,especially mobile payments,social networks,search engines and cloud computing,human financial model will have a subversive impact.There may be a third kind of financing models,which are different from commercial banks,but also different from the direct financing of the capital market,called "Internet direct financing market or internet financial model”(Note 1,Internet financial model research Xie Ping;Zou Chuanwei;-"financial research"-2012-12-25).P2P network lending is an important force in the rapid development of Internet Financial can not be ignored.P2P network lending refers to the realization of direct loans between individuals and individuals through the network(Note 2,Internet financial concepts,basis and mode of the analysis based on the practice of China Wang Nian;Wang Haijun;Zhao Lichang;-"southern" financial-2014-04-20).This is an Internet based thinking,independent of the regular financial institutions outside the individual lending behavior and it exceeds the limit of the traditional circle of acquaintances,to a certain extent,to meet the individual or small and medium enterprises loan demand and investment financing needs,reflecting the current concept of Inclusive Finance.(Note 3,money loan:P2P net loan should be efficient,sharing,free spirit stirring_money loan).This article with the model of P2P network lending combined supply chain finance,to solve the KL area of small and micro enterprises,financing difficulties and financing of your financial problems,help the healthy development of small and micro enterprises in the local.KL City Regional Internet financial center platform will design the local internet financial services system combined with the characteristics of economic,industrial and financial development characteristics of the KL region.The platform is located in the set of e-commerce,folk lending intermediary services,wealth management and advisory services,credit assessment services information business in one integrated entity ecological financial institutions.This article introduces the GZ Province in KL city construction area of the financial center of the Internet platform business planning book from the project background,project location,project environmental analysis,system design,project operation plan and financial data analysis.The business planning book in-depth research in P2P network lending platform in the national strict supervision background how to effective compliance operations,from the information disclosure,marketing and other aspects makes the discussion and the development model of regional multi-level comprehensive financial service system make beneficial exploration.