The Study On Supply Chain Finance Mode Of X Enterprise E-commerce Platform

SMEs face difficulties in financing due to factors such as small asset size and difficulty in credit evaluation due to information asymmetry.The e-commerce platform has accumulated a large number of SMEs' transaction information and logistics data based on its own advantages.Financial institutions can grant credit to SMEs based on this information,thus solving the problem of financing difficulties for SMEs.This paper takes X enterprise's e-commerce platform as an example to analyze the problems existing in the supply chain financing mode of X enterprise e-commerce platform,and gives corresponding solutions.First of all,this paper introduces the basic situation of the X enterprise e-commerce platform,and compares the supply chain financing mode of the e-commerce platform with the traditional supply chain financing mode.By comparison,the supply chain financing model based on the e-commerce platform is obvious.Better than the traditional supply chain financing model.Secondly,we analyze the supply chain financing mode of the X enterprise's e-commerce platform,and analyze the problems in the X enterprise supply chain financing model.Furthermore,we analyze the X environment from the macro environment and the internal environment,and give the SWOT analysis of the supply chain financing business of the X enterprise on the e-commerce platform.Through the analysis,the relevant improvement strategies suitable for the X enterprise's own development are given.At the same time,according to the analysis of the internal and external environment of X enterprise,the optimization proposal of X enterprise development e-commerce platform supply chain financing mode is given.Finally,for the status quo of X enterprises,this paper gives the X enterprises to successfully complete the optimization of the e-commerce platform supply chain financing model,what kind of efforts need to be made and the corresponding internal and external environment improvement.Through the research and analysis in this paper,I hope that the problems in the financing model of the e-commerce platform supply chain of X enterprises can be well solved.At the same time,I also hope to provide some reference for other e-commerce companies.