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Research On Countermeasures And Suggestions To Improve Office Building Customer Satisfaction Of FY Company

Posted on:2020-08-24Degree:MasterType:Thesis
Country:ChinaCandidate:G Y TianFull Text:PDF
GTID:2439330602465365Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the rapid development of China's economy and the continuous improvement of the housing system,property management has become a new type of housing management model,which is increasingly valued by people.On the basis of traditional residential properties,the type of property management has developed into a property with comprehensive functions;the scope of management has covered residential,office,commercial,industrial parks and so on.Among them,the property management of office buildings has higher requirements for property service enterprises due to its high grade,complex facilities and high intelligence.Therefore,on the basis of daily basic management,how to continuously improve the customer satisfaction of office buildings has an important role in comprehensively improving the management level of office buildings and the image of office buildings.For most enterprises,customers are the long-term driving force for enterprise development.Customer satisfaction as an important indicator has significant significance for the survival and development of enterprises.Increasing customer satisfaction helps to increase customer dependence on the company and helps to improve the overall competitiveness of the company.Therefore,in the property management activities,how to improve the current customer dissatisfaction aspects and various needs,thereby improving the quality of service of the property and improving customer satisfaction becomes very important.Based on the above background and necessity,this paper takes the author's FY property as the research object,and relies on the related theories of property service and customer satisfaction.The analytic hierarchy process is used to construct a model for measuring customer satisfaction,and the basic situation of FY property company and the specific situation of project management are introduced.On this basis,the customer satisfaction evaluation system for FY Property Company was constructed,and the evaluation method of customer satisfaction and the weight of each indicator were selected.According to the selected indicator system,a questionnaire was prepared to conduct satisfaction surveys on the staff of the FY property service,and then the scores of the customer satisfaction survey were calculated according to the analytic hierarchy method.Finally,based on the results of the customer satisfaction survey,targeted countermeasures and recommendations are proposed.Quality property services not only improve the working environment of current tenants,but also improve the image of property management companies.
Keywords/Search Tags:Customer satisfaction, Property management, Questionnaire, Analytic hierarchy process
PDF Full Text Request
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