Research On Financial Risk Management Of Denterprises Under The Integration Of Industry And Finance

With the continuous development of information technology,China has ushered in a new information age,which brings a lot of opportunities to the business environment,but also brings a lot of challenges.In the changing process of The Times,for enterprises,financial management has new requirements,some enterprises have a keen "sense of smell",early detection of the traditional financial management model is not suitable for the needs of enterprise development,so there are more and more enterprises choose the integration of business and financial management.The integration of industry and finance is to make the "business line" and "financial line" closely connected by means of informatization.It not only improves the efficiency of timely processing of data through the informatization platform,but also further supervises the business process,analyzes and judges financial risks in advance,and strives for more effective time for risk prevention.The financial condition of an enterprise is one of the key points that managers and creditors pay attention to.Therefore,under the new economic environment,it is urgent to study how financial integration affects the financial risk management of enterprises.It can be found from a large number of literatures that there are few researches on the financial risk management of enterprises in the context of the integration of industry and finance,and most of them focus on the discussion on the realization process of the integration of industry and finance.In practice,due to the uneven status of the integration of industry and finance,the financial risk management of enterprises has not been paid enough attention to.Based on the above background,it is of great significance to study the financial risk management of enterprises under the enterprise financial integration.This paper uses the method of literature research and case analysis to study the selected topic.First,the concept of the integration of industry and finance and the theory of financial risk are expounded to provide theoretical support for the following article.The significance of introducing enterprise financial risk management under the integration of industry and finance.Later,after the case company to obtain information,introduce D enterprise case,from the perspective of business activities such as purchasing,production,marketing,analyzes the enterprise financial risk management industry fiscal integration environment,the shortage of the analysis of enterprise risk management,and then based on the lack of corresponding optimization Suggestions:one is to strengthen financing management,through the financing plan,scientific and reasonable financing activities,using the timeliness of financial information system dynamic follow-up financing business development;Second,scientific and rational investment,according to different types of investment,to consider different risk points,reasonable prediction of risk points,timely follow up the dynamic development of investment activities;Third,strengthen the operation management,the management of business processes in place;Fourth,improve the financial risk management awareness,the management to improve the financial risk awareness,in-depth to each department and link;Fifth,to strengthen information technology management,enterprises to develop with The Times,further promote the automation of financial control system;Sixth,it is to strengthen the control in advance.With the introduction of the integrated management method of industry and finance,one of its main functions is to realize the control after financial risk management,slowly transfer to the control in advance,and change the status of capital information lag and material information.