Strategic Cost Management Research Of SH

In the decade of 1998-2017,China's housing prices rose by an average of seven times,and the four first-tier cities rose by a factor of 15 times.In the future,can China's housing prices maintain this growth rate?The answer is definitely not good.In recent years,many real estate-related industries have received the influence of the real estate industry.Consumers' overheated investment in real estate is likely to become the trigger of the economic crisis.This series of reasons has prompted the relevant government departments to successively introduce a series of policies on real estate.The industry is fully regulated and governed.However,how to obtain the maximum profit for real estate enterprises is still a key issue for future development.How to stand out in the market of commercial housing market and stand out in the fierce competition of the industry,and continuously maintain the advantages of enterprises has become the current real estate enterprises facing The primary issue.Introducing the strategic cost management system into the enterprise,strengthening the implementation of the strategic cost management work,and effectively reducing the cost of the entire process from a strategic perspective is the key to the current target enterprise's target profit.Although the actual application of strategic cost management has been widely implemented in many foreign industries,there are still relatively few enterprises applying strategic cost management in China.Based on the above reasons,this paper starts from the basic theory of strategic cost management,combined with the current situation of the real estate industry and the problems in the development stage and cost management of SH Real Estate Development Co.,Ltd,applying the value chain under the Sank model.Analysis of three analytical tools:strategic positioning and cost drivers.Put forward some practical and feasible measures for the development strategy formulated by the enterprise at this stage to enhance the core competitiveness of the enterprise.It is recommended that enterprises take control of costs from a strategic perspective,grasp market rules,and clarify corporate positioning.Focus the cost management on cost planning during the design phase and subsequent cost control.The cost planning is carried out from the project level and the product level to ensure that the target cost total and cost structure are not broken in the final stage.In the optimization of the value chain,we should actively explore other channels and methods on the basis of traditional credit financing;strengthen the company's links in upstream and downstream relations and apply new technologies to help the company achieve efficient collaboration and interconnection with upstream and downstream enterprises.;to define strategic suppliers;to optimize the cost process with business value-added as the core;establish a customer demand classification system.Strengthen the quality management and team building of the project within the company,and strive to implement full cost management.