Research On Digital Property Scheme Of W Enterprise

Digital property construction is a brand-new operation concept and service mode for property companies to seek their own survival and development in the current political,economic and industrial development environment,and realize their own transformation;digital properties use Internet information technology as an important support Based on computer,information communication,automatic control and other technologies,focusing on the content requirements of property service operation management,building a property basic information system,financial management system,CRM system and intelligent security,nonsense traffic,mobile APP service platform,equipment and facility management,etc.The system as an integrated "smart community",realizing the digitization of properties,and using modern network technology to transform and optimize traditional property service online offices and service platforms are inevitable requirements for property service companies to move towards the modern service industry.This article takes W enterprise as the research object,analyzes the shortcomings in traditional property management from the aspects of organizational structure,internal management,customer service,equipment and facilities,etc.,based on the background,development status,problems and challenges of the property industry.The establishment of a digital platform and the application of digital technology products will digitally launch every residential community equipment and facilities served,customer requirements,and employee office platforms to achieve the connection of people and things,and the construction of a smart community.Continuous exploration and correction to complete the establishment of the digital property model.Through continuous exploration and demonstration,the operation model of digital property management was finally determined.Based on the actual situation of the W company,this article designs the overall plan and specific plan of the digital property.The main contents are summarized as follows:(1)Introduction of relevant theoretical parts,analysis of problems and suggestions for solution;mainly related to the concept of digital property,collaboration and design of application structure of the entire organization,the demand for structure,construction principles and main content of digital property Conclusion description(2)The design of the overall plan,the introduction and implementation of the main functional modules;it can be divided into smart communities(non-sense parking yard,smart-sense pedestrian access,smart security),community APP(employee side,user side),customer relationship management,Project operation management;(3)Through the construction and implementation of the digital property plan,carry out data analysis and comparison before and after to demonstrate its effectiveness.The innovation of this article is: Based on the current development direction of the property industry and the core competitiveness of W companies,this paper proposes a digital property research,fully combining the advantages and disadvantages of the development of digital properties in the industry,planning and designing a collection of enterprise background management,medium The digital property service platform with end-to-end links and frontend services fully integrates and integrates customers,employees,construction and property companies,providing customers with efficient and convenient new service experience,winning customer reputation and enhancing brand image,and enhancing market for enterprises Core competitiveness.Compared with the existing cases in the industry,both in the construction of infrastructure or property service,all aspects of the business are covered,and the process of closed-loop digital property solutions is solved;the isolated problems between various business systems are solved,and the data is aggregated After analysis and processing,a data kanban is formed,the monitoring of work links and processes is stronger,and the management plan is strictly implemented into the work process,which makes management more standardized and makes management decisions more scientific and efficient;through online systems and mobile terminals The functional design of the APP allows the office to be available anytime,anywhere,so that the service needs are immediate.Whether employees or customers are on the digital property platform,they enjoy convenient and efficient work and life services;and an online mall has been established to gather community characteristics and customers Demand,to provide customers with all kinds of value-added services in addition to traditional property services,so that property services have achieved dimensional upgrading.