Research On Supply Chain Financing Leading By Core Enterprises Under E-commerce Platform

At present,with the continuous change of China's market economic environment,enterprises have also begun to shift from a single competition to a multifaceted competition such as the industrial chain,supply chain,and value chain.Excellent supply chain,excellent supply chain financing,and leap in information technology such as the Internet have given the opportunity to meet and provide a platform for common development.The consensus that can be reached in existing research at home and abroad is the core idea of supply chain financing,which is to endorse the credibility of upstream and downstream enterprises through core enterprises,so as to allow banks and other financial institutions to provide financing services to help their production and operations.However,the research perspectives chosen by the two parties are very different.Most of the domestic research objects are concentrated in financial institutions such as SMEs or banks,while foreign countries tend to focus on core enterprises.Different research perspectives may cause global emphasis,and core companies have important research significance as an indispensable part of supply chain financing.This article uses a combination of literature research and case studies to select Suning Group as the research object.Suning,as one of the country's largest private e-commerce companies,gives full play to the position of e-commerce platforms and core companies to provide financing services for companies in the supply chain.Sharing development results with partners has gradually become a more mature financial service provider in this field.Its research and analysis are mainly focused on the following aspects:(1)Introduction to Suning's operation,strategy,finance,and financing(2)Discovering the intrinsic motivation of Suning as a core company to implement supply chain financing(3)Suning dominates supply chain financing The overall implementation process(4)Suning leads the implementation of supply chain financing(5)The overall evaluation of the effect of supply chain financing.Combining case analysis and related theoretical research,the main conclusions of the supply chain financing activities led by Suning in this paper are:(1)The supplychain financing services provided by Suning have effectively alleviated the financing pressure of SMEs on the chain(2)Suning provided Supply chain financing services make full use of the advantages of e-commerce platforms.(3)Suning optimizes capital flow through supply chain financing and realizes reasonable allocation of funds.In order to optimize Suning's supply chain financing plan to make up for the existing risk loopholes,this article also puts forward the corresponding optimization suggestions,namely,distinguishing and refining the functions of financing products,and strengthening the role of core enterprises;carefully identifying cooperative companies in the early stage,establishing and improving a credit risk control system;introducing a supply chain Professional talents to improve the construction of the supply chain finance team.It is hoped that the research and discussion in this article can provide broader research ideas for related research,and hope that the enlightenment provided can provide valuable reference for core enterprises with strength to lead the implementation of supply chain financing activities.