Research On The Improvement Of Capital Operation Efficiency Of H Securities Company

As an important part of China's financial system,securities industry plays an important role in promoting China's economic development,meeting people's living needs and maintaining social stability.With the increasingly fierce competition in the capital market,it is very necessary to study how to improve the capital operation efficiency of securities companies,improve their own competitiveness and strengthen the company's business development.This paper took H Securities Company as the research object,analyzed and evaluated its capital operation efficiency,and found out the ways and countermeasures to improve its capital operation efficiency.First of all,based on a comprehensive study of domestic and foreign related literature on the improvement of capital operation efficiency of securities companies,this paper introduced the relevant theories of capital,capital operation,efficiency and evaluation methods of capital operation efficiency.Secondly,through the case analysis method,this paper used financial analysis indicators to longitudinally analyze the current situation of H Securities Company's capital operation.Thirdly,by using the efficiency evaluation method and introducing the Data Envelopment Analysis(DEA)method,this paper constructed BCC model to compare the data of H Securities Company from 2012 to 2019 and horizontally compared it with four representative securities companies in the same industry.Then,corresponding efficiency measurements were carried out and the fund operation efficiency of H Securities Company was comprehensively analyzed.Through field research,it was found that H Securities Company had problems in the efficiency of capital operation.Finally,based on the aforementioned evaluation results and problem analysis,targeted suggestions are put forward.It is hoped that these suggestions can not only substantially improve the operational efficiency of H Securities Company's capital and IU funds,but also provide important reference value for other securities companies' fund operations.