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Women's body image, patriarchy, and photography: A pictorial content analysis of National Geographic's representation of women

Posted on:2007-06-24Degree:M.S.JType:Thesis
University:West Virginia UniversityCandidate:Newhouse, Kathryn DFull Text:PDF
GTID:2445390005971166Subject:Journalism
Abstract/Summary:
Women have been depicted within media outlets such as magazines as domestic caretakers for generations. While history has at times been positive in its representation of women, especially during World War II and the government's plea for women to work in industry, the vast majority of media outlets after the war again created the housewife image from the years before the war for women to follow. The popular governmental posters with "Rosie the Riveter" stating, "We Can Do It!" were replaced with images of a happy wife tending house for her husband fresh from the war. While the posters were artists' renditions rather than photography, it still is a good example of how images can and do influence the public. World-renown for their photography, National Geographic is a goldmine of information regarding changing societal roles, stereotypes, and identity issues. Women, their bodies, and patriarchy have all been captured pictorially within the pages of the magazine.
Keywords/Search Tags:Women, Photography
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