Visual Effects in Commercials

Posted on:2014-09-29

Degree:M.A

Type:Thesis

University:Long Island University, The Brooklyn Center

Candidate:Vostrikov, Kirill

Full Text:PDF

GTID:2455390008460752

Subject:Film studies

Abstract/Summary:

This thesis explores how Visual Effects work to improve the effectiveness of commercials. Visual Effects enhance Media Aesthetics Elements, increase the precision of subliminal messages to the subconscious, which leads to improvement in effectiveness of commercials.

Keywords/Search Tags:

Visual effects, Commercials

Related items

1	The Exploration On Visual Effects Of Modeling Design In Advertising
2	Animated commercials' effects on low-effort routes to persuasion: Classical conditioning approach
3	Innocent little 30-second tales: How children's food commercials normalize social alienation, violence, crime, and substance use. A content analysis of children's food commercials, 1987--1998
4	The effects of print advertising and television commercials on teenagers
5	A Cross-cultural Analysis Of Multimodal Metaphors And Metonymies In Chinese And American Chewing Gum Commercials
6	A Comparison Between Chinese And American TV Commercials Regarding Humor
7	A Comparative Multimodal Discourse Analysis Of Chinese And American Coca-cola Video Commercials
8	Interpretation Of Euphemism In English Commercials Within The Relevance-adaptation Model
9	A Study Of Strategies In Translating Commercials From The Perspective Of Relevance Theory
10	Research Of Visual Effects In Commemorative Murals