Research On The Impact Of Internet Use On Rural Residents' Livelihood Strategies

Nowadays,China's economy has entered a new stage of the new normal.The development of"agriculture,rural areas and farmers"is facing more complicated internal and external environments and many new challenges.The core of the"agriculture,rural areas and farmers"is the peasant problem,and the focus of the peasant problem is the _tr^lpo_re^irn_ep^vol^e_ney_d^dl _a^iu _t^hd^c_oei^otr_fd^io e_lt^odc_yhⁿ t _e l_e^pa y_c^r _m^noa^d_opf_u^b f_hn^lme^e_atc_rs^amtⁿ_iy._zt _s^a _ieh_d^gAe_d^ei^s_e r._t^m _h^teo_Teo^hnew ^t _nn_t^{a mc}_ehiew_sdd ^toie^sv _e^tl ⁱ f^t_tn a_od^ibr ^ea,e^s _b^s,_trⁱ l_ho^cte ^h_ea v _d^ede"^el^l_eD,^{ic vi}_noo b^s _ct^eiu_hu^loit ^hn_emm a^o-l^o_ecs^m_nho_ta^da _n^ksa_N^tif_n^rnf^a_oee^g._l^t c _s^e t^u₁ ^g"_ftⁱⁿ _oh_or^eitse_{f it}^iao_nh^ndv _{c e}^oe_r ^tpr_ec^hta_ae^eel _sl_n ^{d f}_it f_nr^ibeu^l_agt_l ^yd u_{f g}^fr _a^ae_or^{or f}_vm d_e^m e^ae_errv_ns^grsre'_mⁱl_i(^co_ne^wup_cnot^illtlm _mh^une_a^ron^a_est^t,^l?develop information technology suitable for the characteristics of"agriculture,rural areasand farmers"and provide farmers with a high-quality information services and environment.In the strategic context of the integrated development of the Internet,agriculture,and rural areas,Internet use is likely to be an important factor affecting rural residents'livelihood strategies,studying the reasons for the formation of this relationship and development direction,to the deep understanding of the rural residents'livelihood strategy,improve the living standards of the rural residents and rural revitalization has far-reaching practical significance.In view of this,this article uses empirical data from China's comprehensive social survey to analyze the impact of Internet use on rural residents'livelihood strategies.Specifically,first,a descriptive analysis of rural residents'Internet use and livelihood strategies is introduced,and the sample data selection and distribution characteristics are introduced.Then,a qualitative analysis of the impact mechanism of Internet use on rural residents'livelihood strategies and puts forward hypotheses.It explores the possible relationship between each other.Next,it analyzes the impact of Internet use frequency on rural residents'livelihood strategies.Drawing on domestic and foreign research experience,using rural residents'Internet usage frequency as the core explanatory variable,and using rural residents'age,gender,education,and physical health as control variables,using Mlogit regression model empirical analysis the influence of Internet use on rural residents'livelihood strategy,and endogenous test;finally,based on the previous research conclusions,make recommendations.The results show that the frequency of Internet use can indeed influence the choice of rural residents'livelihood strategies.First,relative to the farming resource-based livelihoods strategy,the higher the frequency of Internet use,rural residents choose home soil,non-farm employment or the greater the probability of non-agricultural entrepreneurial livelihood strategies,and promote the livelihood non-farm entrepreneurial strategy is more obvious;second,relative to the home soil type livelihood strategies,the higher the frequency of Internet use,rural residents choose non-farm employment type or the greater the probability of non-agricultural entrepreneurial livelihood strategy;third,relative to the non-agricultural employment livelihood strategies,Internet use frequency of rural residents choose to non-agricultural entrepreneurial livelihood strategies of influence is not significant;fourth,the age,gender,ethnicity,political outlook,ability of Mandarin,and total household income of rural residents also have significant effects on their livelihood strategies;fifth,after the correction of endogenous problems,Internet use frequency is still significantly promote rural residents choose to non-agricultural type livelihood strategy.Based on this,this article put forward to speed up rural information infrastructure construction,increase investment in education in rural areas,strengthen the rural residents Internet use training,widen the channel of the rural residents living information acquisition policy Suggestions,such as in order to improve the level of rural residents'livelihood and promote rural economic development to provide reference.