Research On Popular Science Tourism Development Of Yimeng Global Geopark Based On Tourists' Perception

Today's tourism is changing rapidly,the tourism market is always undergoing new changes,and the needs of tourists are differentiated.Popular science tourism,as a popular way nowadays,can not only protect geological relics,but also publicize geoscience popular science knowledge.Geoparks have two functions: Tourism and popular science,Combined with its own characteristics and development conditions,Geopark is an excellent place to carry out popular science tourism and popularize Geoscience Knowledge.As the most active part of science popularization tourism,tourists' perception determines the sustainable development of science popularization tourism in geoparks.This paper takes tourists' perception of the situation as the starting point to study science tourism in Yimeng Global Geopark.Through inductive analysis,the concepts and theories related to geoparks and others are clarified,and the basic situation of Yimeng Global Geopark and the current development of science tourism are introduced.A survey questionnaire was designed,and data were collected and analyzed for the perception of tourists in Yimeng Global Geopark when conducting science tourism.Descriptive analysis,correlation analysis,cross-tabulation analysis and multiple regression analysis were conducted using spss and excel to grasp the situation in terms of tourists' perceptions and to propose relevant suggestions and development strategies for the future development of science tourism in Yimeng Global Geopark.Based on the qualitative and quantitative analysis of the statistical results,and taking into account the characteristics of Yimeng Mountain World Geopark's own development and the differences in tourists' needs.This paper presents recommendations for the development of science tourism in Yimeng Global Geopark: Increase the publicity of science popularization to enhance the popularity of science tourism;segment the source market to adapt to the differentiated services;strengthen the protection of geological relics;develop the Internet science popularization mode,taking into account the offline mode;optimize and improve the interpretation system to deepen the visitor experience.