Research On Optimization Of Surveying And Mapping Project Operation Management In CL Surveying And Mapping Company

In the past five years,the Surveying and mapping geographic information industry has grown by 20% annually,and the number of enterprises and listed companies has increased year by year.The whole industry chain covering hardware manufacturing,data production,software development and information services has become increasingly mature and become a new economic growth point of modern service industry.The Surveying and mapping geographic information industry has been identified as a strategic emerging by the State Council.the application area covers the economic development in various fields and daily life of the masses.With the rapid development of Surveying and mapping geographic information industry,traditional surveying and mapping enterprises have got opportunities,but also face new challenges.Under the new competitive environment,it is imperative for CL Surveying and Mapping Company to maintain a good momentum of development,obtain sustainable competitive advantage,improve the operation and management of traditional Surveying and mapping business projects.At present,the operation and management of Surveying and mapping projects of CL company can not meet the needs of enterprise development.Therefore,optimizing the operation and management of Surveying and mapping projects,adjusting the organizational structure,and adapting to the new development trend of surveying and mapping geographic information industry is a key link that CL company needs to solve according to the company's long-term development strategy.This paper investigates,analyzes and studies the current operation and management situation of CL Surveying and Mapping Company's existing business projects by using scientific management methods,finds out the factors that are unfavorable to the development of the enterprise in the current project operation and management,and puts forward a targeted operation and management optimization scheme,so that CL company can effectively reduce the cost of the operation and management,improve management and production efficiency,which plays an important role in the industry competition and lays a solid foundation for the long-term development of the company.This paper first introduces the development environment of the surveying and mapping geographic information industry in which CL surveying and mapping company is located,and then introduces the status quo of the operation and management of the business project of CL company from the aspects of the company's personnel composition,business scope,organizational structure and functions in detail.Then it collects the operation and management information of Surveying and mapping project of CL company by interview method,and analyzes the advantages and disadvantages of the current operation and management of Surveying and mapping project of CL company from three aspects: business process,organizational structure and information communication management.The analysis shows that the rapid development of Surveying and mapping geographic information industry provides CL with a good opportunity.CL company has a strong professional and technical level,rich experience in traditional surveying and mapping production,good reputation in similar scale enterprises,etc.But CL company is also facing fierce competition,as well as inappropriate surveying and mapping project operation and management mode brought about by the management chaos.According to these analyses,this paper puts forward the optimization scheme for the operation and management of Surveying and mapping project of CL company.It is hoped that this paper can shed some light on small and medium-sized enterprises in Surveying and mapping geographic information industry such as CL company.