Research On Comprehensive Budget Management Of KS Company Based On Strategic Orientation

According to current social economic environment,competition of automotive component is growing rapidly,the company is keeping sustainable growth during the automotive industry downturn period also bring challenge with opportunity to the company.The priority for the business administrator is to consider how to manage the company to long term strategic management.The overall budget management would be an efficient tool,which would not only be the major operation for the company to achieve strategic management but also the tool to change undertrained features to controllable indicator,and it will also help the business administrator to balance limited resource more easier and to restrain the risk with acceptable range,in order to support continuous growing of the company.Overall budget management has a main function of keeping the progress for execution of company strategy,realizing the company long term vision,to solve the conflict between system and mechanism,to achieve the combination of company right and responsibility.This article selects company budget management as a case study,use the theoretical study and actual case analysis combining with research methods of literature induction and interview,the originator has enterprise survey and analysis the company current budget management mode.This article first states the research background and significance of strategic directed overall budget management,combing the circumstance from researchers at home and aboard on theoretical study of budget management and strategic management,then deep dive on the company budget status,investigating the problems: Company budget management and strategy became separated from each other;inaccurate budgeting;Weak control;Budget slack;Thinnest employee budget awareness.Thus,the company must improve the traditional budget management to company strategic directed overall budget management,enhance the capability of enterprise management,fulfill company vision,achieve the continuous growth.This article used SWOT and map management tool for company strategic planning design,involved budgeting methods of zero-based budget,rolling budget and special strategic budget,consider dynamic analysis and activity-based cost driver theory of cost budgeting,integrated combined KPI of balanced scorecard design,refine financial indicators and non-financial indicator,improve from the planning,designing,execution and evaluation of budget management to achieve dynamic budget management,in parallel,state the guarantee activities of personnel,procedure,information and company culture,to ensure the normalization of company overall budget management,drive the company to achieve overall strategic target.According to the improvement mentioned above,to build a better budget management system,ensure the budget management has penetration into every single procedure of company management,and finally to conclude the results of this research,and make a summary to the limitation of the findings in this article.Through the research mentioned in the article,willing to help the company to improve the company strategy directed overall budget management,guarantee the company budget management keeping in line with the company strategy,reduce the risk for the company,ultimate the overall company management capability,and give example to the other automotive industry company on the direction or reference of budget management.